New Media Animation video: YouTube

[Video] Employer responds to journalist who quit her job in a viral video

Peter Harris|

UPDATE: Earlier this week, we reported on Marina Shifrin quitting her job as an online journalist by creating a video of herself dancing around the office to Kanye West’s song, ‘Gone.’ The video has since gone viral and has gained international attention.

In a new twist to this ongoing story, her former employer, Next Media Animation, has responded with a video of their own. In their comeback clip, the remaining staff dances to the same song, imitating Marina’s moves, while extolling the virtues of their company as a great place to work.

At the very least, it’s a good natured response to being slammed in social media (which can send many organizations into defensive crisis mode.) And it shows that they have a decent sense of humour.

Have a look:

- Peter Harris

- Peter Harris on Twitter


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