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The exact resume keywords employers search for by industry

Elizabeth Bromstein|

Our latest Thinkopolis report, Thinkopolis V: Education Nation, takes an in-depth look at the state of education in Canada – based on analysis of the millions of resumes in the Workopolis database – and the relationship between that education and employment.

The findings show that, while we’re spending more time in school, this isn’t what matters most to the people who do the hiring. Employers look at 16,000 resumes a day in the Workopolis resume database to find candidates, and the vast majority of their searches are keyword based. Only one per cent of those keyword searches are related to degree type or specific education.

This leaves the question: what are they searching for then?

Our analysis broke down those keywords by industry.

Scan these lists and then see how many of the relevant industry keywords you have in your own resume.

Note: We have pulled the phrase “Project management” out of the result, because it appears in the top ten keyword searches for every industry except for hospitality. Therefore workers with project management skills and experience are among the most in demand right now.

Also, in the Finance industry particularly, the names of all of the big banks are heavily searched keywords – possibly indicating that employers are out to poach their competitors’ employees. If you work in finance and for a major institution, make sure your information is up to date.

Finance

Analyst
Business
Financial
Accountant
Sales
Bank
Service
Data
Customer
Payroll

Hospitality

Sales
Service
Customer
Representative
Business
Management
Bilingual
Maintenance
French
Cook

Healthcare

Analyst
Service
Business
Support
Assistant
Health
Medical
Data
Bilingual
Technician

 
Marketing

Business
Analyst
Bilingual
Web
Data
Digital
Media
Communications
Writer
Designer

Skilled Trades

Maintenance
Technician
Millwright
Mechanic
Operator
Electrician
Engineer
Construction
Welder
Forklift

Technology

Developer
Java
Analyst
sql
Oracle
Support
Data
J2ee
architect
qa


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Category: Human Resources, Industry News & Insights, Recruitment Challenges,
 
  • disqus_HLWhnRWy41

    Are these the only categories one can look for job ?!!!

  • msedaros

    I suppose if you’re creating general, unsolicited resumes, this is a reasonable approach. General resumes are very rarely they way to go though, targeted resumes are.

    Typically if you’re targeting your resume in any way this is not a strong approach. Keywords are only KEY words insofar as they apply to the specific job you are trying to get. Not every Finance job will require Payroll experience for example, similarly not every Technology job requires SQL.

    Applicants need to focus on what is required for the specific job, at the specific company they are applying to, rather than trying to use catch-all keywords that may be entirely irrelevant.

  • Zaria

    What about key words for targeting non-profits and international development work?