We’re thrilled that you are interested in joining us here at the Amynta Group!
As the Marketing Manager, you will develop, execute, and monitor marketing programs for Sym-tech. Reporting directly to the VP, Product and Marketing, you will be the dedicated marketing support for the Sym-tech Dealer Services, based in Toronto. You are equally effective in managing day-to-day marketing initiatives, authoring original content and contributing to the overall creative process to support growth within all Sym-tech distribution channels.
JOB RESPONSIBILITIES
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Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
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Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
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Work collaboratively with sales to manage sales campaigns and sales initiatives outside of key marketing initiatives
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Project manage marketing projects with key Sym-tech internal stakeholders and shared service marketing resources
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Evaluate and ensure all marketing materials follow the company or partner corporate brand standards, are updated with current information, and are in accordance with Advertising Standards Guidelines
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Create communications, both internal and external, ensuring increased Sym-Tech brand awareness and extended reach including point-of-sale, digital media, web, CRM, presentation, editorial, video content and training materials related to Sym-Tech
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Facilitate advertising, promotional and thought leaderships execution in line with campaigns and communicate strategy and approvals with Sym-tech executive team or partners
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Full management of Sym-tech events and coordination/management of exhibitions. This includes but is not limited to tradeshows, partner conferences and general customer facing events.
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Act as a focal point for new communications / content opportunities that arise and effectively prioritize activities to ensure timely delivery of previously committed initiatives
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Work at a fast pace and employ effective time management skills to ensure timelines are met and internal requests are responded to in a timely manner
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Monitor trade communications to identify industry trends that may impact / create opportunities for Sym-Tech
KNOWLEDGE & SKILLS REQUIRED
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Writing and editing content for various channels and customer types
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2 to 3 years job related experience
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Experience writing and executing Creative Briefs and Marketing plans
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Marketing analytics
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Project management
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Presentation and public speaking skills
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Time management and organizational skills
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Strong oral and written communication skills, including active listening and interpersonal skills
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Going above and beyond attitude (strong work ethics).
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Problem solving / conflict resolution and sound decision-making skills.
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Experience developing marketing reports and conducting campaign analysis.
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Ability to manage time efficiently
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Ability to build relationships with colleagues at all levels within the organization
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Experience with Microsoft Office (i.e., Excel, Word, Project, Outlook), Project Management tools (Smart Sheet, Project, etc.), Email tools (Pardot, HubSpot, Constant Contact etc.), Remote Collaboration tools (Slack, Teams, etc.).
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University Degree
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Bilingual preferred
