POSITION TITLE: Account Executive
Manage and grow sales of existing and potential new accounts.
Present product lines to customers that best represent the vision of the company. Plan and direct presentation of product lines making recommendations based on trend and opportunity. Sell line based on ranking sheets/projections. Check orders to meet booking requirements. Create and foster an environment where customer service is a top priority.
Negotiate and develop annual sales and stock plans with retailers. Make recommendations based on trend and opportunity. Constantly review results and plans. Work with Buyer and Planner to determine sales and stock ratios. Present additional needs based on analysis. Establish realistic turn and markdown expectations to ensure maximum profitability for retailer and Guess. Project by-door end of season numbers. Plan by-door sales for future seasons. Work with Planning to create a six month flow based on by-door roll-up, beginning of season stock, vendor margin, and markdown.
On a weekly basis, receive weekly number and send them to Planning. Communicate with Buyers to get competition information. Review selling reports noting the best and worst sellers. Trouble shoot door issues with Buyers and Coordinators based on store visit reports. Get mid-week sales from buyers.
On a bi-weekly basis, update the open-to-buy based on selling and shipments. Review shipping/orders to ensure all product is being delivered at the right time communicating any problems. Update bookings recap for the Planning department. Review bookings to meet target shipping goals.
On a monthly basis, update month end open-to-buy. Look at profitability based on markdowns and shipments. Project future sales and shipments. Troubleshoot any future issues. Review all end-of-month reports. Discuss any issues with Buyers, Coordinators or Management as appropriate. Work with Planner to review basic projections on a monthly basis.
Conduct quarterly market visits within territory to ensure we are selling to the best retailers within region. Ensure our brand is consistently represented and integrity is protected relentlessly.
EDUCATION: Bachelor's Degree
YEARS OF EXPERIENCE: 4-6 Years