Job Summary
We are seeking a creative and dynamic Social Media / Graphic Designer / Brand Specialist to join our marketing team. This multifaceted role combines expertise in digital marketing, graphic design, and brand management to elevate our online presence and engage our target audience. The ideal candidate will be proficient in social media management tools, and digital marketing strategies, with a keen eye for visual storytelling and brand consistency. This position offers an exciting opportunity to contribute to a growing rapidly growing business and develop innovative campaigns that drive brand awareness and customer engagement.
Responsibilities
- Develop and execute engaging social media content across platforms such as Facebook, Instagram, Twitter, and LinkedIn using tools like Hootsuite and Buffer.
- Design compelling graphics, banners, and visual assets using Adobe Photoshop, Adobe Illustrator, Canva, and Adobe Creative Suite to support marketing campaigns.
- Manage and optimize social media advertising campaigns, including Facebook Advertising, to increase reach and engagement.
- Conduct keyword research and SEO strategies to enhance content visibility and improve search engine rankings.
- Analyze digital marketing performance using Google Analytics to measure campaign effectiveness and inform future strategies.
- Collaborate with the marketing team to create cohesive branding materials that align with company goals.
- Proofread all content for accuracy, clarity, and brand consistency before publishing.
- Stay updated on industry trends in e-commerce, SEO, digital marketing, and social media best practices to continuously improve campaign performance.
- Maintain Google Ads and other sources of lead gen.
Requirements
- Proven experience in graphic design, digital marketing, or related fields with a strong portfolio showcasing previous work.
- Proficiency in Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, Canva and graphic design principles.
- Hands-on experience with social media management tools such as Hootsuite and Buffer.
- Knowledge of Facebook Advertising, Google Analytics, SEO techniques, keyword research, and digital marketing strategies.
- Familiarity with e-commerce platforms is a plus.
- Excellent proofreading skills with attention to detail.
- Ability to analyze data insights to refine marketing campaigns effectively.
- Strong communication skills and ability to work collaboratively within a team environment.
This role is ideal for a passionate marketer who thrives in a fast-paced environment and is eager to make a significant impact on brand growth through innovative visual content and strategic digital campaigns.
Pay: $17.20-$22.00 per hour
Benefits:
Work Location: Remote
