Applications without a portfolio may not be considered.
Company Description
L.G. Home Comfort (LGHC) is a Canadian HVAC company that was established in 2017. With a family-run approach, LGHC extends that level of personal touch to its customers and treats every home we walk into as if it was our own. We understand that when the need arises and our customers' families comfort and safety is at stake, they need help right then and there, which is why LGHC's 24/7 emergency service is rated so highly on review sites, like Google.
Responsibilities
- Assist in planning, shooting, and editing engaging video content for various marketing channels.
- Write scripts and build out image and video ad campaigns based on promotions and offers provided by management — with a focus on driving conversions, not just views.
- Collaborate with the marketing team to brainstorm and create compelling video concepts that align with the company's brand and messaging.
- Stay updated on industry trends and incorporate innovative video techniques to enhance content quality.
- Manage and update the company's social media platforms with visually appealing and shareable video content.
- Collaborate with the social media team to create video campaigns that drive brand awareness and engagement.
- Work closely with the content team to integrate video content into broader marketing campaigns.
- Review blogs, landing pages, web copy, and email marketing for SEO best practices and overall quality.
- Help write scripts for other content creators on the team.
- Create brochures and other printable marketing materials.
- Ensure consistency in messaging and branding across all video and written materials.
- Track and analyze the performance of video content using analytics tools.
- Be comfortable appearing on camera for video content as needed.
- Collaborate with other team members to ensure cohesive and integrated marketing campaigns.
- Support the marketing team in various tasks related to campaign execution and optimization.
Qualifications:
- College Diploma or in progress in Marketing or related field.
- Strong passion for video content creation with a strong understanding of video editing tools.
- Comfortable writing scripts and ad copy, with an eye toward what makes content convert.
- Basic knowledge of social media platforms and trends, plus general SEO fundamentals.
- Excellent communication and organizational skills.
- Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
- Creative mindset with a keen eye for visual storytelling.
- Comfortable being on camera.
Please note: Applications without a portfolio may not be considered.
Job Type: Full-time
Pay: From $60,000.00 per year
Benefits:
- Casual dress
- Company events
- Dental care
- Extended health care
Application question(s):
- Have you included a portfolio with your application? If not, please provide a link to your portfolio here
- This position reports to the office full time. Please ensure that you are prepared to work in office prior to submitting your application.
Experience:
- Video Content Creating: 1 year (required)
Work Location: In person
