Design Lead
Volero Brands Inc.
Langley, BC


Reporting to the Director of Marketing, the Design Lead will touch virtually every design element that passes through the marketing department of this brand management company in the cannabis space.

You will have the support of a seasoned creative director and writer as your partner.

This person is a vital link in the marketing chain. The major elements of the position are:

  • Pixel perfection through the CS Suite
  • Print production
  • Art direction
  • Creative direction
  • Package design and production management for a suite of brands and products
  • Screen design for several brand sites
  • Communication design - advertising, in-store, on-pack, trade materials
  • Digital asset management
  • Vendor management

Education, experience, skills, and abilities

This is you:

  • Design education - degree or diploma (Cap, ACAD, OCAD, etc.)
  • 1-2 years out of school
  • A supreme mastery of the Adobe World
  • Print production savvy
  • Pencil sketcher
  • Experience in the cannabis industry would be nice to have but not essential
  • Can stay in a budget
  • Can write or respond to creative briefs
  • Type ninja
  • Collaborative
  • Has portfolio
  • Despises fads
  • Organized organizer
  • Glamourous nerd (non-glam OK too)
  • Analytical problem solver
  • Not paralyzed by a challenge
  • Has a life beyond hashtagging
  • Focused and diligent
  • Unafraid of speaking mind
  • Can claw way through sketches to safety
  • AKA “the Pixel Princess.” Or Prince.
  • Believes in findable files

The big rocks

These are the areas of focus for the Design Lead :

  • Create compelling packaging for cannabis products for Canadian and international consumers
  • Churning out literature and marketing materials
  • Graphic identity and iconography development
  • GUI/front-end and digital

The big details


  • Pencil sketching
  • Tip-toeing through labeling standards minefields to turn constraints into advantages
  • Sustainability focus
  • Dieline creation
  • Print specifications and quoting
  • Art-preflight
  • On-pack promotions
  • Vendor management
  • Oh, don’t you worry - there will ultimately be more than that

Marketing materials:

  • User guides
  • Sales literature
  • Product catalogues
  • Graphics creation and re-sizing
  • In-store merchandising and display elements
  • Trade show environments
  • Promotional items
  • Signage
  • Interior environments
  • Advertising (print)

Brand identity and iconography:

  • Pencil, pencil, pencil!
  • Icons for products
  • Identities/wordmarks for brands
  • Identities/wordmarks for product names
  • Moodboarding
  • Colour palette creation
  • Typography specification
  • Graphic taglines

GUI and digital

  • Front-end graphics
  • Theming
  • Mobile graphics
  • Social graphics (individual and campaign)
  • Motion graphics (limited)
  • Screen graphics and titling
  • Icons
  • Storyboarding
  • Advertising

What we provide

This is what we bring to the party :

  • Freedom to write your own story and create the career you want (read: we are throwing you in, head first)
  • Pretty decent wage
  • Benefits (beyond the obvious benefit of working with us)
  • Ongoing professional development
  • Fun and creative environment with not a half-bad bunch of people
  • Plenty of opportunity for advancement


Please submit your credentials as a PDF no later than May 15th, 2019. Please, don’t blow your chance to impress us with your CV, mad skills, case studies, and portfolio.

We will contact those shortlisted by May 20th, 2019, and begin interviews shortly after.

Job Type: Full-time