Volunteer Social Media Marketing
Wings of Hope for Africa Foundation
Calgary, AB

Job Description

Wings of Hope for Africa is a Canadian registered Charity and Non-Governmental Organization, whose mandate is to alleviate poverty and move families, children and individuals from poverty to being self sufficient. We are currently looking for a Marketing Specialist to join our organization on a volunteer basis. Time commitment would be around 4-6 hours per week.

Job Brief

We are looking for a talented Volunteer Marketing to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.As a Marketing Specialist, we expect you to be up-to-date with the latest digital technologies and social media trends.

You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities

-Design and implement social media strategy to align with business goals

-Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

-Oversee social media accounts’ design (e.g. Facebook,Twitter,instragram timeline cover, profile pictures

-Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements

-Proven work experience as a Marketing Specialist

-Excellent copywriting skills

-Familiarity with web design

-Excellent communication skills

-Solid knowledge of SEO, keyword research,Google adwords and Google Analytics

Ideal for someone with course work in:

  • Business Administration
  • Digital Communications and Media
  • Digital Marketing Post-
  • Digital Media and IT
  • New Media Production and Design

Some specialized skills required:

  • Marketing ability
  • Digital applications
  • Ability to measure web traffic & effectiveness
  • Social media skills

Job Type: Volunteer

Experience:

  • Social Media Marketing: 2 years (Preferred)