NOTE: In order to successfully apply for this role, you must apply at the link provided: https://upgrowthcommerce.notion.site/Growth-Strategist-3340c58be7264547852696332426a1d9
Calling all high achievers and growth marketers:
- Do you know the DTC ecosystem like the back of your hand?
- Do the constant challenges of working with growing brands excite you?
- Are you confident in your abilities to create massive impact and scale brands?
- Do you see the path forward when those around you do not?
- Do you wish there was an opportunity to share your skills in exchange for uncapped performance comp?
You do!? Great! Read on…
We are looking for motivated, experienced DTC Growth Marketing Managers (or as we call them, Growth Strategists) to scale the awesome DTC brands we work with, using innovative strategies executed using a combo of psychology-based creative, smart optimization, and paid media on major platforms (like Facebook, TikTok, Google, etc), liaising with other teams working on influencer marketing, website development, CRO, UGC production, strategy and financial analysis.
The primary role of the DTC Growth Marketing Manager is very dynamic: to communicate directly with clients, oversee and execute strategy, build and scale Facebook ads, maintain and strengthen the relationship, manage expectations, and ensure all efforts are helping to achieve their goals.
This is a full-time remote position.
WE ARE LOOKING FOR DTC GROWTH MARKETING MANAGERS SPECIFICALLY WITH THESE REQUIREMENTS:
- Excellent written and verbal English communications skills
- At least 5+ years experience in a marketing role
- At least 3+ years experience in client-facing roles
- 3+ years of digital marketing agency experience
- 3+ years of experience with Facebook Media Buying
- 2+ years of experience with Google ads and PPC
- Experience marketing in the eCommerce industry
- Experience with the end-to-end process of handling and managing client accounts
- Experience managing clients spending over $100,000 per month
- Experience managing a small team and effective delegation of tasks
- Experience with creative strategy for both paid social and organic social
- Confidence in building rapport and leading meetings, and general day-to-day communication
Nice to have:
- Email marketing experience with Klaviyo, Sendlane, or equivalent
- Experience with graphic design & landing page creation
- Experience with Amazon ads
- Working knowledge of other types of marketing, ie; influencer marketing, PR, etc.
YOUR RESPONSIBILITIES WILL INCLUDE (BUT ARE NOT LIMITED TO):
First and foremost, being the primary point of contact with your clients: OWNING the relationship.
- Onboarding new clients
- Providing maximum value to the client within the confines of the scope of work
- Always pushing for 10% better, no matter how good results are
- Constantly ideating on/creating new assets to test, delegating to our designers, and using Canva/Capcut yourself
- Being an expert media buyer, managing and scaling campaigns
- Reporting KPIs and other meaningful results to clients on schedule, while providing the client with context and understanding
- Complete transparency to the client regarding all aspects of their marketing
- Diligently working alongside contractors and specialists to ensure that:
- Strategies are being executed effectively campaigns are scaling profitably
- Investing your skills in the clients’ success and proudly owning the results
Being a team player:
- Collaborating with leadership and manager to create effective client strategies
- Collaborating with manager and relevant paid ads specialists to ensure the strategic plan is being followed and goals are being met
- Communicating regularly with paid ads specialists and delegating pending execution of marketing deliverables, new campaign creation, ad optimization, etc.
- Strict adherence to upGrowth Commerce’s core values
Being a credible digital marketing expert:
- Understanding of all aspects of Paid Ads Management and being an expert Media Buyer
- Managing campaigns effectively as per upGrowth’s eCommerce framework
- Tracking and interpreting analytics data as they relate to client goals daily campaign/ad set/ad optimization
- Aggressive Account scaling
- Assistance with in-house marketing needs when required
- Keeping abreast of current changes and trends in the world of digital marketing & how it relates to eCommerce
Our core values (please apply ONLY if these resonate with you)
- It can always be 10% better
- We have a bias for action
- We have a relentless passion for growth
- We are experts
- Transparency and visibility
- Extreme ownership
- Pressure produces diamonds
- Discipline equals freedom
Workflow
To maximize impact and efficiency, our team members work in pods, which look like this:
POD
Growth Strategist (You)
Reporting to you: Coordinator, PPC Specialist, Designer
THIS POSITION IS PERFECT FOR YOU IF…
You're an Excellent Communicator.
You have excellent verbal, written, and interpersonal skills. You are able to clearly explain complex topics in simple ways, and provide the best service to our clients. You are able to negotiate, and persuade people to see your point of view. You are not afraid by the client, and the challenge of winning them over energizes you.
You're Motivated and a Self-Starter.
We're looking for someone who gets the job done and delivers on time. You are self-directed, self-motivated, and don’t need someone to look over your shoulder or hold your hand. You have the ability to motivate yourself and also motivate a team in a positive way to get the results. You move fast, and have a way of pulling everyone forward with you.
You're an Analytical, Resourceful Problem Solver.
You have strong analytical skills and take a data-driven approach to problem-solving. You have sharp attention to detail and can spot inefficiencies in strategies and find creative solutions based on your analysis. You catch the seemingly small things that others do not.
You’re Scrappy
You understand what needs to be done to achieve a goal, and will do whatever it takes to get it done, even if it requires some out-of-the-box thinking. You see challenges as opportunities. You’re not afraid to put in the work.
“This sounds great! But what does it pay?”
We’re so happy you asked.
Compensation for this role is almost 100% performance based:
This role pays $2000/month + 15% of all managed revenue.
This means your personal comp will increase if you:
- Increase the value of a client through correctly identifying new opportunities and upselling accordingly
- Take on more clients
Suffice to say: If you are experienced and confident, you have the ability to make a lot of money.
CAVEAT:
We have high expectations.
We do not settle for mediocrity.
There will be pressure. Expect it.
We challenge our people to learn and grow on a regular basis.
We live and die by our core values.
Many who read this will not be a fit.
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NOTE: In order to successfully apply for this role, you must apply at the link provided: https://upgrowthcommerce.notion.site/Growth-Strategist-3340c58be7264547852696332426a1d9
You are applying to join a serious team of A players, and we take great care in vetting our new potential team members. We look forward to meeting you.
Job Type: Full-time
Pay: $75,000.00-$175,000.00 per year
Schedule:
Experience:
- Digital marketing: 5 years (required)
- Account management: 3 years (required)
- managing 7+ clients simultaneously: 1 year (required)
- DTC/ecom marketing agency: 3 years (required)
- paid ads: 3 years (required)
- managing multiple ad spend budgets of $100,000+: 1 year (required)
Work Location: Remote
