We are a well-established, smaller Canadian B2B service company with an immediate opening for a dynamic, results-driven marketing professional. We have a small marketing team and are looking for someone that can both lead, plan and execute our digital marketing strategy.
What you’ll be responsible for
- Managing, executing and enhancing our overall marketing strategy primarily through email, SEO and building dynamic partnerships with external partners
- Writing and editing marketing copy for email and digital marketing campaigns
- Working with our sales and marketing database team to ensure we have an optimal marketing reach
- Researching up-to-date information to ensure our copy is timely, focused, industry-specific and relevant
- Working with our web designer to enhance our site and increase traffic
- Analyzing, improving and innovating our our marketing strategy and performance
Your skills and qualifications
- Solid expertise with email marketing - copywriting, design, and analytics
- Ability to deal with marketing a changing product lineup to a number of diverse audiences
- Ability to both plan and execute. You can figure out what needs to be done, what needs to change AND you can make those plans come to life
- Ability to work with outside partners to extend our marketing reach
- Database skill is a plus but not required
- Competent with graphic design and/or HTML/CSS
- Strong copywriting and editing skills
- Ability to meet inflexible deadlines
- Ability to lead, innovate and push your vision forward
- B2B marketing experience is a huge asset
Job Types: Full-time, Permanent
Salary: $50,000.00-$60,000.00 per year
Benefits:
- Dental care
- Extended health care
- Vision care
Flexible language requirement:
Schedule:
Experience:
- Digital Marketing: 1 year (preferred)