- Lead, coach, and develop a team of sales professionals across Northern Alberta to achieve revenue, margin, and customer retention targets
- Set clear expectations aligned with ATS Traffic’s sales framework, including account segmentation and strategic account planning
- Conduct regular performance reviews, pipeline reviews, and coaching sessions focused on value‑based selling and solution alignment
- Ensure all sales staff complete required training, certifications, and compliance requirements supported through UKG and internal systems
- Grow and protect key municipal, contractor, and infrastructure accounts across Northern Alberta
- Identify new growth opportunities across traffic control services, signage, ITS, and road safety infrastructure
- Lead strategic customer meetings, discovery sessions, and proposal presentations
- Partner with Operations to ensure solutions are executable, compliant, and profitable
- Own regional sales performance, including revenue growth, margin performance, and cost‑to‑serve discipline
- Use CRM, Power BI, and internal reporting tools to monitor pipeline health, forecasting accuracy, and customer trends
Collaborate with senior leadership to support budgeting, forecasting, and strategic planning
- Experience in traffic control, road safety, construction services, or municipal procurement
- Familiarity with large RFPs, contract pricing, and long‑cycle sales
- Experience leading geographically distributed sales teams
- Industry leadership with a strong safety‑first culture
- National support network with local execution
- Opportunity to lead a critical growth region within Alberta
- Competitive compensation, benefits, and development opportunities
Preferred
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7 year(s): 7+ years of progressive sales experience, including leadership or management responsibility Proven success selling solutions in construction, infrastructure, industrial services, or related B2B environment Strong financial acumen with experience managing margin, pricing, and profitability Demonstrated ability to lead, coach, and develop sales professionals Experience working in a matrixed organization with operations and supply chain partners Proficiency with CRM systems & sales analytics tools
Preferred
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Innovative: Consistently introduces new ideas and demonstrates original thinking
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Team Player: Works well as a member of a group
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Leader: Inspires teammates to follow them
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Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
Preferred
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Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
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Goal Completion: Inspired to perform well by the completion of tasks
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Self-Starter: Inspired to perform without outside help
