The Patient Engagement & Marketing Coordinator plays a key role in supporting practice growth, patient retention, and day-to-day administrative coordination. This position is responsible for marketing and social media activities, patient outreach and reactivation, referral management, team engagement initiatives, and administrative follow-ups, including insurance-related communication. The role bridges patient experience, marketing, and operational support to ensure a positive and well-organized clinic environment.
Key Responsibilities
Patient Engagement & Outreach
- Proactively contact inactive or overdue patients by phone to reactivate treatment and schedule appointments
- Support patient retention initiatives and follow-up communications
- Serve as a friendly, professional point of contact for patient-related inquiries as assigned
Marketing & Communications
- Manage and maintain the clinic’s social media presence (content creation, posting, engagement)
- Plan internal and external marketing initiatives and campaigns
- Support brand consistency across communications and patient-facing materials
Referral Management
- Track patient referrals and ensure timely follow-up
- Prepare and send referral thank-you cards and acknowledgments
- Maintain accurate referral records
Administrative & Insurance Support
- Follow up with insurance companies regarding claims, outstanding items, and documentation
- Assist with administrative tasks that support front-desk and clinical workflows
- Maintain organized records and ensure tasks are completed in a timely manner
Team & Practice Support
- Coordinate internal initiatives
- Support a positive, collaborative clinic culture
- Assist leadership with special projects and practice growth initiatives as needed
Qualifications & Skills
- Previous experience in a dental or healthcare setting preferred
- Strong communication skills, both written and verbal
- Comfortable making outbound phone calls to patients
- Experience with social media platforms and basic marketing concepts
- Highly organized with strong attention to detail
- Professional, patient-focused, and team-oriented
- Ability to manage multiple tasks and prioritize effectively
Working Conditions
- Clinic-based position in a fast-paced dental practice
- Regular interaction with patients, insurance providers, and team members
Why Join Our Clinic
- Supportive team environment
- Opportunity to contribute directly to patient care and practice growth
- Varied role combining marketing, administration, and patient engagement
Pay: $25.00-$28.00 per hour
Work Location: In person
