Digital Marketing & Social Media Manager.
About Superior Procare Canada.
At Superior Procare Canada, we are more than a supplier of commercial cleaning equipment—we are a trusted partner in helping businesses create cleaner, safer, and more efficient environments. We specialize in providing integrated, customized cleaning solutions for industrial facilities, corporate offices, educational institutions, healthcare facilities, and high-rise buildings across Canada.
Our approach goes beyond selling products. We work closely with our customers to understand their unique cleaning challenges and provide innovative equipment, products, and services that maximize cleaning performance, improve operational efficiency, save time, reduce costs, and respect our clients' budgets. Our commitment to exceptional customer service, quality, and long-term partnerships has made us a trusted leader in the commercial cleaning industry.
As we continue to grow, we are looking for a creative, results-driven marketing professional to help strengthen our brand, expand our digital presence, and connect with customers across Canada.
Position Overview
We are seeking a highly motivated, creative, and results-driven Digital Marketing & Social Media Manager to join our team. This role is responsible for developing, implementing, and optimizing digital marketing strategies that increase brand awareness, generate leads, drive customer engagement, and support business growth across multiple digital channels.
The ideal candidate is passionate about digital marketing, social media, content creation, branding, and analytics, with experience in e-commerce, SEO, paid advertising, website management, and graphic design. This is an exciting opportunity for an innovative marketer who enjoys working in a collaborative, fast-paced environment and making a measurable impact on a growing Canadian company.
Key Responsibilities
- Develop, execute, and manage integrated digital marketing campaigns across social media, email marketing, website, SEO, and paid advertising channels.
- Create engaging, on-brand content for Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and other relevant digital platforms.
- Develop and maintain a content calendar that supports marketing campaigns, promotions, product launches, and seasonal initiatives.
- Plan, launch, monitor, and optimize paid advertising campaigns using Google Ads and Meta (Facebook & Instagram) Ads to maximize return on investment.
- Conduct keyword research and implement SEO best practices to improve website rankings, increase organic traffic, and generate qualified leads.
- Maintain and update the company website using Shopify, ensuring content is current, visually engaging, mobile-friendly, and SEO optimized.
- Design digital marketing materials, promotional graphics, advertisements, brochures, email campaigns, and social media assets using Adobe Creative Suite or equivalent design software.
- Monitor website traffic and campaign performance using Google Analytics and other reporting tools, providing actionable insights and recommendations.
- Manage email marketing campaigns, customer segmentation, automation, and performance reporting.
- Collaborate with sales and leadership teams to support product launches, promotions, events, and overall business objectives.
- Stay current on digital marketing trends, social media platform updates, AI marketing tools, SEO best practices, and emerging technologies to continuously improve marketing performance.
Qualifications
- Proven experience in digital marketing, social media management, or a related marketing role.
- Demonstrated success developing and executing digital marketing campaigns that drive measurable business results.
- Strong understanding of SEO, content marketing, social media strategy, and digital advertising.
- Experience with Google Analytics, Google Ads, Meta Ads Manager, WordPress, and email marketing platforms.
- Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent graphic design software.
- Experience with e-commerce platforms is considered an asset.
- Working knowledge of HTML/CSS is preferred; familiarity with JavaScript or SQL is an asset.
- Excellent communication, writing, organizational, and project management skills.
- Strong analytical mindset with the ability to interpret data and optimize campaign performance.
- Self-motivated, creative, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
Why Join Superior Procare Canada?
- Be part of a growing Canadian company that values innovation, quality, and customer success.
- Work in a collaborative environment where your ideas and creativity are encouraged.
- Lead exciting marketing initiatives that have a direct impact on business growth and brand awareness.
- Enjoy opportunities for professional development, continuous learning, and career advancement.
- Help shape the future of a trusted leader in commercial cleaning solutions.
Pay: $55,000.00-$85,000.00 per year
Benefits:
- Casual dress
- Company events
- Dental care
- Disability insurance
- Life insurance
- On-site parking
- Store discount
- Vision care
Work Location: In person
