Our Mission
As the world’s number 1 job site\*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.
Day to Day
As a Marketing Director for Canada, Mexico and Brazil, you will create our strategy and develop integrated marketing plans for the employer and job seeker market. This senior marketer will have experience in creating scalable programs with demonstrable impact on market awareness, user acquisition, and influencing revenue. This is a highly strategic role with the opportunity to transform how people find jobs and companies hire. In this position, you will be successful by being a great Marketing leader and a role-model Director.
Responsibilities
- Be the voice of the market towards the rest of the organization by understanding key segments, market dynamics, competitors and customer/user needs
- Set Canada, Mexico and Brazil B2C and B2B Marketing strategy while working with broader stakeholders including central marketing teams (Brand, Job Seeker, Employer, PR) and other local key stakeholders, including Sales, CS and CSI
- Develop the marketing plan with the central and Finance teams and manage it for those programs executed in-country (e.g., Brand Campaign (TV, Digital), Mid or Lower funnel activities, Demand Gen activities, etc)
- Deliver Brand Metrics (Awareness, Unaided Consideration etc), Operational Metrics (Account Creates etc), and ROI by coworking with central Marketing Analytics, BI, Brand, Job Seeker and Employer teams
- Partner with and influence multiple global functions beyond Marketing (BI, Sales, Client Success, Finance, Strategy) to achieve the best results for the region
- Negotiate the goals and KPIs to effectively track down performance in country
- Manage and develop a team by mentoring and leading by example. Attract and retain amazing talent that gets inspired by your vision
Skills/Competencies
- 8+ years experience in delivering successful marketing strategies in fast growing organizations
- B2C and B2B Marketing background
- Understanding of Brand building, agency management and Performance Marketing
- Experience in selling online products or services
- Comfort with ambiguity and entrepreneurship
- Data-drive with strong numerical skills
- Team leadership experience in international organization
- Strong networking skills, experience building effective relationships with international stakeholders
- Bilingual written and verbal communications skills: French, Spanish and/or Portuguese is an asset
Applicants must be authorized to work in Canada
Salary Range Transparency
Toronto 153,000 - 207,000 CAD per year
Salary Range Disclaimer
The base salary range represents the low and high end of the Indeed salary range for this position in the given work location. Actual salaries will vary depending on factors including but not limited to location, experience, and performance. The range(s) listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), a Paid Time Off policy, and many region-specific benefits.
Benefits - Health, Work/Life Harmony, & Wellbeing
We care about what you care about. We have a multitude of benefits to support Indeedians, as well as their pets, kids, and partners including medical, dental, vision, disability and life insurance. Indeedians are able to enroll in our company’s 401k plan, as well as an equity-based incentive program. Indeedians will also receive open paid time off, 12 paid holidays a year and up to 26 weeks of paid parental leave. For more information, select your country and learn more about our employee benefits, program, & perks at https://benefits.indeed.jobs!
Equal Opportunities and Accommodations Statement
Indeed is deeply committed to building a workplace and global community where inclusion is not only valued, but prioritized. We’re proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.
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Inclusion & Belonging
Inclusion and belonging are fundamental to our hiring practices and company culture, forming an integral part of our vision for a better world of work. At Indeed, we’re committed to the wellbeing of our employees and on a mission to make this the best place to work and thrive. We believe that fostering a diverse and inclusive environment where every employee feels respected and accepted benefits everyone, fueling innovation and creativity.
We value diverse experiences, including those who have had prior contact with the criminal legal system. We are committed to providing individuals with criminal records, including formerly incarcerated individuals, a fair chance at employment.
Those with military experience are encouraged to apply. Equivalent expertise demonstrated through a combination of work experience, training, military experience, or education is welcome.
Indeed’s Employee Recruiting Privacy Policy
Indeed’s Employee Recruiting Privacy Policy
Like other employers Indeed uses our own technologies to help us find and attract top talent from around the world. In addition to our site’s user and privacy policy found at https://www.indeed.com/legal, we also want to make you aware of our recruitment specific privacy policy found at https://www.indeed.com/legal/indeed-jobs.
Agency Disclaimer
Indeed does not pay placement fees for unsolicited resumes or referrals from non-candidates, including search firms, staffing agencies, professional recruiters, fee-based referral services, and recruiting agencies (each individually, an "Agency"), subject to local laws. An Agency seeking a placement fee must obtain advance written approval from Indeed's internal Talent Acquisition team and execute a fee agreement with Indeed for each job opening before making a referral or submitting a resume for that opening.
The deadline to apply to this position is October 4th. Job postings may be extended at the hiring team’s discretion based on applicant volume.
Reference ID: 44460
#INDMARKET
Job Type: Full-time
Pay: $153,000.00-$207,000.00 per year
Application question(s):
- Are you a current or former Indeed employee?
- How did you hear about this position?
Work Location: Remote
