Assistant Marketing Manager- Starbucks @ Home(Job Number: 190005SW)
Assistant Marketing Manager- Starbucks @ Home
Good Food, Good Life is the very essence of Nestlé. This philosophy can be traced back to our beginnings. The Nestlé Company was founded in 1867 by Henri Nestlé, who developed the first milk-based baby formula. Today, over 150 years later, we are recognized as the world’s largest Food and Beverage Company employing around 280,000 people and have factories or operations in almost every country in the world. Nestlé Canada has a wide variety of food, beverage and nutrition products to help you and your family live happier and healthier lives including: Gerber and Good Start, Nescafé, KitKat, Smarties, Aero, Delissio, Häagen-Dazs, Boost, Purina, and Nestlé Waters. Nestlé Canada supports your personal growth with a people-focused culture and a flexible and diverse working environment. Find out why, There is more to Life at Nestlé…
We offer you:
Great comprehensive benefits package including Health and Dental benefits that start on day one.
Excellent training and development programs as well as opportunities to grow within the company.
Comprehensive Total Rewards Package and Company Matched Retirement Plan.
In this unique and dynamic assignment, the Assistant Marketing Manager will participate in driving accelerated growth of the Starbucks At Home Coffee business with focus on maximizing the impact of the consumer marketing initiatives. The incumbent is accountable to assist in the development and execution of marketing plan activities that deliver maximum impact to consumers through leading specific projects and assisting the Marketing Manager on brand specific projects.
Manage innovation/renovation, packaging, pricing, promotional, merchandising and distribution strategies to support brand and category plans.
Manage all launch related initiatives and communication, including research, packaging, product development, launch presentations and information to sales.
Complete regular performance analysis using all available research (AC Nielsen), as well as competitive analysis.
Provide fact-based analytical information to support consumer and customer initiatives and to drive portfolio profitability and growth.
Support the overall marketing execution strategy (including administration) as defined by the Business/Marketing Leader and Marketing Manager.
Develop presentations, tools, sell sheets and cycle kit materials for both medical sales team and retail sales team.
Perform administrative responsibilities associated with innovation & commercialization process
Responsible for budget management & tracking
University degree in a business-related discipline preferred.
A minimum of 2 years of marketing experience required. CPG experience is strongly preferred.
Field sales experience is considered a strong asset
Demonstrated strong proficiencies in marketing analysis. Entrepreneurial spirit with the ability to leverage Nestlé processes, resources and environment.
Self-motivated, results focused with strong analytical skills.
Understanding of the 4P’s and their application. Ability to read and understand a P&L statement.
Must be able to effectively manage change in a fast-paced dynamic environment.
An entrepreneurial/test & learn spirit with a passion for digital & social media marketing is an asset
Computer literacy: MS Word, Excel, PowerPoint, e-mail and other MS applications.
The successful candidate is a creative thinker who can balance strategic thinking and executional impact with excellent planning, communication, presentation, and interpersonal skills. If you believe you have the profile we are looking for and you want to make your mark in the World’s Largest Food and Beverage Company, we look forward to hearing from you!
Please note; Education Verification, Reference Checks and Criminal Background Checks will be administered on suitably qualified candidates.
Nestlé is an equal opportunity employer committed to diversity and inclusion. If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process.
We thank you for your interest in this internal opportunity; however only those
individuals selected for an interview will be contacted.
The closing date for this posting is December 24th, 2019