Established in 2012, Hisense Canada’s product strategy is to steadily introduce a full range of electronics and appliances into the Canadian market. This includes a complete line of consumer electronics, home appliances, home comfort products.
At Hisense Canada, we take pride in our staff - they are the backbone of all that we do - and as we grow, we are looking for talented additions to our team.
For our continuously growing business, we are currently looking for a 6 Month Contractual Field Marketing Representative to be based in ON, BC, AB, QC.
Key functions and responsibilities:
- Win the hearts and minds of the sales staff of our retail partners to increase the recommendation rate and sales of Hisense
- Manage day-to-day client liaison activities at the retail level.
- Foster and maintain strong, collaborative relationships with retailers, store management, and sales teams.
- Act as the primary field contact and support dealers through consistent communication and engagement.
- Conduct pre-scheduled weekly training sessions, launch meetings, and product introduction sessions at retail locations.
- Train and coach retailer staff on product features, competitive advantages, and effective selling strategies.
- Deliver "sales assists" and direct customer interaction support during peak retail traffic periods to help drive volume.
- Execute visual merchandising standards, ensuring proper product placement and overall brand integrity.
- Set up eye-catching promotional materials, POP/POS signage, and displays.
- Assist with retailer incentive programs, promotional events, trade shows, and training seminars.
- Analyze and compare competitive products vs comparable Hisense products
- Develop creative demos and ways to demonstrate Hisense product’s features and benefits
- Collect market intelligence - new competitive product launches, pricing, promotions, and marketing efforts and inform all team members
- Ensure retail price points are accurate or updated prior to leaving the retail location.
Daily Responsibilities:
- Conduct a minimum of 5 store visits per day (Channel partners with both HA and CE units will count as 2 separate visits)
- Inform store sales staff and management on the features, advantages, and benefits of the Hisense product lines
- Build confidence on the Hisense brand by establishing relationships with our channel partner’s staff in store level
- Immediately report on any urgent issues that effects the business (low/no inventory levels, damaged displaces, poor customer experience, aggressive competitive pricing, etc.)
Weekly Responsibilities:
- Report on weekly highlights and lowlights encountered while in field
Monthly Responsibilities:
- Conduct a minimum of 2 out of hour store training sessions (depending on season)
- Report on Highlights and Lowlights of each channel partner
- Plan out their scheduled route for the next up coming month
- Take a product knowledge quiz to ensure they are communicating the correct information to the store sales representative
- Report on activities of the competition to give Hisense a competitive advantage in the marketplace
Qualifications:
- 3+ years of retail sales
- 1+ years of retail training
- Self motivated and able to work independently with minimum supervision
- Access to vehicle and a valid driver’s license
- Home appliance or consumer electronic experience preferred
- French fluency required for Quebec province
Job Types: Full-time, Fixed term contract
Experience:
- Retail training: 1 year (required)
- Retail sales: 2 years (required)
Language:
Work Location: On the road
