ensures communications products and activities align with STO's brand, key messages,
and organizational objectives.
Responsibilities:
- Lead the writing, editing, and delivery of communications and marketing products
including speeches, briefing notes, issues notes, key messages, presentations,
website content, advertising copy, correspondence for senior leadership, media
materials, and other communications products as required.
- Provide strategic communications advice and recommendations to management
and subject matter experts on communications initiatives, emerging issues,
stakeholder engagement activities, and reputational considerations.
- Develop and implement communications plans and strategies that support
organizational priorities, programs, campaigns, announcements, and events.
- Ensure all communications products adhere to STO's brand standards, messaging
framework, accessibility requirements, and communications best practices.
- Provide editorial review and quality assurance for communications content
developed across the organization.
- Lead the development of responses to media inquiries, stakeholder inquiries,
social media inquiries, and public requests for information ensuring alignment with
approved messaging and required approvals.
- Monitor traditional media, social media, stakeholder activities, and emerging
issues and pro-vide analysis and recommendations regarding communications
opportunities and reputational risks.
- Conduct research, environmental scans, and stakeholder analysis to support
communications planning, issues management, and executive decision-making.
- Develop communications approaches and supporting materials to effectively
communicate organizational announcements, initiatives, programs, events, and
policy changes.
- Work closely with graphic design, web, and external service providers to ensure
communications products are executed effectively and consistently across
channels.
- Support stakeholder engagement initiatives by developing communications
materials, key messages, presentations, and engagement strategies.
- Lead and coordinate complex communications projects, including developing work
plans, timelines, stakeholder consultations, approvals processes, and
deliverables.
- Monitor and assess public opinion and stakeholder perspectives related to STO
and recommend communications responses where appropriate.
SKILLED TRADES ONTARIO SSTO - 1054 - SR. COMMUNICATIONS & PUBLIC AFFAIRS OFFICER