Job Overview
We are seeking a talented and detail-oriented E-Commerce Specialist to join our dynamic team. The ideal candidate will be responsible for managing and optimizing our online store presence across various platforms. This role requires a strong understanding of digital marketing strategies, website management, and data analytics to drive sales growth and enhance customer engagement. The E-Commerce Specialist will play a key role in developing innovative marketing campaigns, improving website functionality, and ensuring a seamless shopping experience for our customers.
Duties
- Manage and update product listings on e-commerce platforms such as Shopify, WooCommerce, or custom WordPress sites.
- Implement SEO best practices, including keyword research and content optimization, to improve search engine rankings.
- Design and create engaging graphics using AI tools or Adobe Photoshop for online promotions and product displays.
- Develop and execute digital marketing campaigns utilizing Google Ads, Facebook Advertising, Google AdWords, and email marketing strategies.
- Monitor website performance using Google Analytics and other analytics tools to analyze traffic patterns, conversion rates, and customer behavior.
- Conduct keyword research to identify trending keywords that can boost organic traffic and paid advertising effectiveness.
- Collaborate with the marketing team to develop content strategies aligned with brand goals.
- Track campaign performance metrics and prepare reports to inform future marketing efforts.
- Stay updated on industry trends in e-commerce, SEO, digital marketing, and emerging technologies to continuously improve online strategies.
Requirements
- 3 years of experience in running Amazon, Shopify and Walmart.
- Proven experience in e-commerce management or digital marketing roles.
- Strong knowledge of SEO techniques, Google Analytics, Google Ads, Facebook Advertising, and Google AdWords.
- Proficiency in Adobe Photoshop, Adobe Creative Suite, WordPress, HTML, CSS, JavaScript, SQL, and graphic design tools.
- Familiarity with email marketing platforms and strategies for customer engagement.
- Ability to analyze data effectively using analytics tools to inform decision-making.
- Excellent communication skills with the ability to collaborate across teams.
- Creative mindset with an eye for design and detail-oriented approach.
- Knowledge of keyword research methods and digital advertising best practices. This position offers an exciting opportunity for a motivated individual passionate about e-commerce and digital marketing to contribute to a growing company’s success through innovative online strategies.
Job Types: Full-time, Permanent
Pay: $17.60-$26.42 per hour
Work Location: In person
