Job Overview
We are seeking a dynamic and proactive Sales and Marketing Associate to join our innovative team! In this role, you will be at the forefront of developing and executing marketing strategies that elevate our brand presence across multiple channels. Your enthusiasm and expertise will drive engagement, generate leads, and support sales growth through creative campaigns, data-driven insights, and strategic outreach. This paid position offers an exciting opportunity to contribute to a fast-paced environment where your ideas make a real impact.
Duties
- Develop and implement comprehensive multichannel marketing campaigns utilizing digital marketing, content marketing, social media marketing, and print advertising to maximize reach and engagement.
- Manage and optimize advertising & customer success and relevant sales efforts across platforms such as Facebook Advertising, Google AdWords, and other digital channels to attract new clients and retain existing ones.
- Utilize AEO/SEO techniques and tools like Google Analytics, WordPress, HTML, and marketing automation platforms to improve online visibility and track campaign performance.
- Create compelling copy for emails, social media posts, landing pages, and promotional materials that resonate with target audiences.
- Conduct research on industry trends, competitor activities, and customer preferences to inform strategic decisions.
- Collaborate with product management teams to align marketing initiatives with business objectives and product launches.
- Monitor campaign performance metrics using analytics tools to refine strategies for better ROI and conversion rates.
- Assist in budgeting for marketing projects while ensuring optimal allocation of resources for maximum impact.
Qualifications
- Recent Graduates from a Canadian post secondary institution (within last 3 years)
- Experience in digital marketing, including SEO, social media marketing, content marketing, and performance marketing.
- Familiarity with AI Tools, Adobe Creative Suite (Photoshop, Illustrator), Canva, WordPress, HTML coding basics, Google Analytics, Google AdWords, Facebook Advertising, and email marketing tools.
- Excellent research skills coupled with strong copywriting abilities to craft engaging content tailored for diverse audiences.
- Ability to analyze data effectively using analytics tools to inform decision-making and optimize campaigns.
- Experience in B2B (business-to-business) marketing strategies is desirable.
- Strong organizational skills with the ability to manage multiple projects simultaneously within budget constraints. Join us as a Sales and Marketing Associate — where your creativity fuels growth! Bring your energy, innovation, and strategic mindset to a role that challenges you daily while offering opportunities for professional development in a vibrant environment dedicated to excellence.
Job Type: Full-time
Pay: Up to $70,000.00 per year
Work Location: Hybrid remote in Greater Sudbury, ON