Retail Sales Specialist
Tool Shed Brewing Company – Calgary, Alberta
Help Us Put More Great Beer in More Hands
Tool Shed Brewing is looking for a driven, relationship-focused Retail Sales Specialist to grow our presence across Calgary and Southern Alberta. This role is ideal for someone who loves craft beer, thrives on building partnerships, and knows how to turn conversations into listings, displays, flyer features, and long-term retail success.
You'll be responsible for growing both our award-winning craft beer portfolio and our rapidly expanding dealcoholized lineup by developing strong relationships with independent liquor stores and small-to-medium chain retailers.
What You'll Do
- Build and maintain relationships with independent liquor stores and regional retail chains.
- Secure new listings for Tool Shed Brewing products.
- Increase distribution and shelf presence across existing accounts.
- Negotiate and execute flyer features, in-store displays, and promotional programming.
- Identify opportunities to grow sales of both alcoholic and dealcoholized beer offerings.
- Conduct regular account visits to ensure excellent execution and retailer support.
- Present new products, seasonal releases, and promotional opportunities to customers.
- Work collaboratively with our sales and marketing teams to maximize retail opportunities.
- Monitor competitor activity and identify opportunities for growth.
- Participate in tastings, events, festivals, and retailer engagement activities as required.
What We're Looking For
- Previous sales experience in beverage alcohol, CPG, retail sales, or related industries.
- Existing relationships within Calgary and Alberta liquor retail.
- Experience with retail flyer programming and promotional planning.
- Strong understanding of the Alberta liquor retail landscape.
- Proven ability to build relationships and influence purchasing decisions.
- Comfortable working independently while managing a territory and schedule.
- Organized, self-motivated, and results-driven.
- Excellent communication and presentation skills.
- Passion for craft beer and the evolving non-alcoholic beverage space.
- Valid driver's license and reliable vehicle.
Bonus Points If You Have
- Existing relationships On-premise in Calgary and Alberta .
- Knowledge of the craft beer category and current market trends.
- Experience working with CRM systems and sales reporting tools.
What Success Looks Like
- Growing distribution across independent and regional retail accounts.
- Increasing retail programming participation and flyer activity.
- Expanding visibility and sales of Tool Shed's core and dealcoholized brands.
- Becoming a trusted partner to retailers and a strong ambassador for the Tool Shed brand.
Why Tool Shed?
We're an independent Alberta craft brewery built on great beer, strong relationships, and not taking ourselves too seriously. We work hard, support one another, and celebrate wins together. You'll have the opportunity to make a meaningful impact in a growing company that continues to push the boundaries of what a modern craft brewery can be.
Location: Calgary, Alberta
Position Type: Full-Time
Compensation: Competitive salary, bonus opportunity, vehicle allowance, and benefits package.
If you're passionate about sales, beer, and building lasting relationships, we'd love to hear from you.
Apply by sending your resume and a brief introduction telling us why you'd be a great fit for Tool Shed Brewing.
Pay: $50,000.00-$70,000.00 per year
Work Location: In person