Evolution Wheel is an innovative company that manufactures tires for the heavy construction industry. We are looking for a Web & Graphic Designer who wants to be part of a fast-growing company and take pleasure in seeing how their contributions directly benefit growth. The successful individual will have a strong grasp of current marketing trends and lead generation.
Responsibilities
· Designing and developing website and landing pages for desktop and mobile optimization
· Design and produce content for the web, social media, print, and other mediums.
· Test and improve performance of the Evolution Wheel Website and UX experience
· UX page improvement using A/B split testing
· Ability to conduct research and develop a working knowledge of Evolution Wheel’s product, space and customers.
· Developing ad content ideas to use for social media
· Work extensively with Hubspot.
· Design and create landing pages with content tailored to specific marketing campaign strategies and SEO keyword objectives.
· Communicate design ideas using user flows, processes, and wireframes.
· Schedule and post social media content
· Competitor analysis of online digital presence and identify opportunities to increase Evolution Wheel's competitiveness on an ongoing basis.
· Conducting market analysis research for search volume, market size and customer pain points by product type
· Learn and apply Evolution Wheel design guidelines.
· Analyze and report on website performance, provide suggestions for improvements.
· Provide weekly updates on marketing objectives and performance.
Requirements
· 3-5 Years of experience in related field
· Post secondary education in a related discipline
· Experience with HTML, CSS, Java and website coding would be an asset
· Proficiency with Adobe Creative Suite
· Experience with CMS tools such as Hubspot
· Keen interest in the latest trends and best practices in digital marketing and lead generation.
· Highly motivated individual who is goal oriented and able to work towards targets.
· Experience in creating and optimizing landing pages and user funnels.
Job Type: Full-time
Pay: $40,000.00-$60,000.00 per year
Experience:
- Graphic design: 3 years (preferred)
- Website Development: 3 years (preferred)
Work Location: In person
