Ecommerce & Digital Content Specialist
Company: CELEX Laboratories Inc.
Location: Richmond, British Columbia
Employment Type: Full-Time
Department: Ecommerce & Marketing
About CELEX Laboratories
CELEX Laboratories Inc. is a Canadian manufacturer of premium natural health products. For over 35 years, the company has developed, manufactured, and distributed high-quality dietary supplements through brands including VORST, BRONX, and CELEX.
Our products are sold across Canada through major ecommerce channels, including Amazon, Walmart Canada Marketplace, Shopify, and other online platforms.
We are seeking an Ecommerce & Digital Content Specialist who combines ecommerce and digital marketing capabilities with practical Adobe Creative Suite skills. This is not a traditional graphic designer or illustrator position. The role focuses on ecommerce execution, product content, marketplace growth, and the creation and adaptation of digital and packaging assets using established templates, existing brand systems, and AI-assisted creative workflows.
Position Summary
The Ecommerce & Digital Content Specialist will support the day-to-day management and growth of CELEX Laboratories' ecommerce channels while also assisting with product labels, marketplace imagery, digital content, and other marketing assets.
The successful candidate should be comfortable working across Amazon Seller Central, Walmart Canada Marketplace, Shopify, ecommerce content, SEO, digital marketing, analytics, Adobe Illustrator, Photoshop, Acrobat, Adobe Express, and AI-assisted creative tools.
A key component of the position is the ability to create and update product labels in Adobe Illustrator using established dielines and templates. The candidate does not need to be an illustrator or create complex artwork from scratch. Main label visuals and creative concepts may be produced using AI tools or supplied by the marketing team; however, the candidate must have the technical Adobe skills required to integrate these assets professionally into labels and other marketing materials and prepare production-ready files.
Key Responsibilities
Ecommerce & Marketplace Management
- Manage and maintain product listings across Amazon Seller Central, Walmart Canada Marketplace, Shopify, and other ecommerce platforms.
- Create new product listings and update existing product information.
- Maintain accurate product titles, descriptions, bullet points, images, pricing, variations, and other listing attributes.
- Monitor listing quality, inventory availability, account health, catalog issues, and suppressed listings.
- Troubleshoot listing errors and coordinate corrections with marketplaces when required.
- Support Fulfillment by Amazon (FBA) operations and inventory monitoring.
- Coordinate ecommerce product launches and listing updates.
- Ensure ecommerce content remains accurate, consistent, optimized, and compliant with marketplace requirements.
Product Listing Optimization & SEO
- Write and optimize product titles, bullet points, descriptions, backend keywords, FAQs, and other ecommerce content.
- Develop and update Amazon A+ Content, Brand Story content, comparison charts, and enhanced product content.
- Conduct keyword research and competitor analysis to improve product discoverability.
- Apply SEO and conversion-rate optimization best practices to ecommerce listings.
- Coordinate and update product images, infographics, videos, and other listing assets.
- Support A/B testing of titles, images, A+ Content, and other listing elements.
Adobe Creative Suite & Product Labels
- Create and update supplement product labels using Adobe Illustrator based on established dielines, templates, brand standards, and approved content.
- Work confidently with dielines, layers, typography, linked and embedded images, colour settings, bleeds, artboards, and print specifications.
- Prepare and export accurate print-ready PDF files for review and production.
- Update product information such as ingredients, directions, warnings, claims, barcodes, product names, and other approved label content.
- Place and adapt supplied or AI-generated visual assets within existing label systems and templates.
- Review label files for alignment, consistency, image quality, missing links, typography, and other production issues.
- Use Adobe Photoshop for image editing, resizing, retouching, background adjustments, and preparation of ecommerce assets.
- Use Adobe Acrobat to review, inspect, and prepare PDF files.
- Use Adobe Express to create and adapt digital marketing and social-media content.
- Navigate Adobe Dimension and update existing product imagery, packaging mockups, and scenes as required.
- Adapt existing designs into marketplace images, website graphics, promotional materials, social content, and other digital formats.
- Follow established VORST, BRONX, and CELEX templates and brand guidelines.
This role does not require advanced illustration or original artwork creation. The emphasis is on strong technical Adobe skills, layout, production, adaptation, and the ability to work efficiently with existing templates and AI-generated creative assets.
Digital Marketing & Advertising
- Assist with Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display.
- Conduct keyword, search-term, and competitor research.
- Monitor advertising performance using metrics such as ACOS, ROAS, TACOS, CTR, CPC, conversion rate, impressions, clicks, and sales.
- Assist with campaign budgets, bids, targeting, and optimization.
- Support promotional campaigns including Prime Day, Black Friday, Cyber Monday, coupons, deals, and Subscribe & Save promotions.
- Assist with Shopify, email marketing, social media, and other digital marketing initiatives.
- Participate in A/B testing and conversion-rate optimization initiatives.
Social Media & Digital Content
- Create ecommerce and wellness-related digital content using established brand templates.
- Develop Pinterest-ready infographics, titles, descriptions, and hashtags.
- Schedule and manage social content using platforms such as Tailwind.
- Adapt product imagery and marketing assets for different social-media formats.
- Review published content for accuracy, consistency, working links, formatting, and image quality.
- Ensure health-and-wellness content uses responsible and compliant language.
- Support influencer marketing and user-generated content initiatives when required.
Analytics & Market Research
- Monitor ecommerce sales, advertising performance, conversion rates, traffic, and other KPIs.
- Prepare regular ecommerce and digital marketing reports.
- Conduct competitor, pricing, keyword, and marketplace research.
- Identify emerging supplement categories, consumer trends, and marketplace opportunities.
- Provide actionable recommendations to improve product positioning, listings, advertising, and overall ecommerce performance.
- Assist with dashboards and performance reporting using Excel, Google Sheets, marketplace analytics, and other reporting tools.
AI & Workflow Automation
- Use AI platforms such as ChatGPT/Gemini/Claude, and image-generation tools to support research, content development, creative production, and ecommerce workflows.
- Use AI-assisted design workflows to generate or modify creative concepts and visual assets for further refinement in Adobe applications.
- Use AI-assisted coding tools when working with basic HTML, CSS, or ecommerce content.
- Research new AI, ecommerce, marketing, and workflow-automation tools.
- Identify opportunities to improve efficiency and reduce repetitive manual work through automation.
- Maintain appropriate quality control and review AI-generated content before publication or production.
Qualifications
- Diploma or Bachelor's Degree in Marketing, Ecommerce, Business, Communications, Graphic Communications, Digital Media, or a related discipline is preferred.
- Previous ecommerce experience is an asset but not required. Training will be provided on Amazon Seller Central, Walmart Canada Marketplace, Shopify, ecommerce optimization, and related marketplace workflows. Strong Adobe Illustrator production skills and the ability to learn ecommerce systems are more important than prior experience with every platform listed.
- Strong written and spoken English.
- Excellent attention to detail and proofreading ability.
- Strong organizational and time-management skills.
- Ability to follow established templates, processes, and brand guidelines.
- Ability to manage multiple projects and recurring deadlines.
- Comfortable working independently as well as collaboratively with management and other departments.
- Strong analytical and problem-solving abilities.
- Comfortable learning new ecommerce, marketing, design, and AI technologies.
Mandatory Adobe Experience
1-2 years of hands-on experience using Adobe Illustrator to create and update product labels or comparable print-production artwork is required. Candidates must be comfortable with dielines, layers and artboards, typography, linked and embedded images, colour settings, bleeds, production specifications, and print-ready PDF preparation.
Experience with Adobe Photoshop, Acrobat, and Adobe Express for image editing, file review, and digital-content creation is preferred. Candidates must also be able to navigate Adobe Dimension and update existing product imagery or packaging mockups.
- This is not an advanced illustration or graphic-design role. The focus is on efficiently adapting established designs, templates, supplied assets, and AI-generated visuals while maintaining professional production standards.
Preferred Technical Skills
- Adobe Illustrator
- Adobe Photoshop
- Adobe Acrobat
- Adobe Express
- Adobe Dimension
- Amazon Seller Central
- Amazon Advertising Console
- Amazon Brand Analytics
- Amazon A+ Content
- Amazon Manage Your Experiments
- Walmart Canada Marketplace
- Shopify
- Microsoft Excel and Google Sheets
- Google Analytics
- SEO and keyword research
- A/B testing and conversion-rate optimization
- Tailwind
- Metricool
- AI tools such as ChatGPT, Microsoft Copilot, and AI image-generation platforms
- Basic HTML and CSS
- Ability to work with AI-assisted coding tools
Basic JavaScript, photo-editing, video-embedding, and other web-content skills are considered assets.
Nice to Have
- Previous experience in the natural health product, supplement, nutrition, wellness, food, cosmetics, or consumer packaged goods industry.
- Experience creating or updating regulated product labels.
- Familiarity with Canadian natural health product marketing and labelling requirements.
- Experience creating product listings for Amazon, Walmart, Shopify, or other marketplaces.
- Knowledge of Pinterest marketing and social-media scheduling.
- Experience with ecommerce analytics and performance reporting.
- Familiarity with responsible health-and-wellness claims.
- Experience working with AI-generated imagery and incorporating those assets into professional designs.
What We Are Looking For
The ideal candidate is an ecommerce specialist first, with solid hands-on Adobe production skills.
You should be comfortable switching between optimizing an Amazon listing, reviewing marketplace performance, updating a product label in Illustrator, adapting an AI-generated visual in Photoshop, updating a product mockup, creating ecommerce graphics, and preparing content for publication.
We are particularly interested in someone who combines commercial thinking, technical execution, attention to detail, and willingness to use modern AI tools to work more efficiently.
Why Join CELEX Laboratories?
This position provides an opportunity to develop a broad skill set at the intersection of ecommerce, digital marketing, product content, packaging production, analytics, and AI-assisted creative workflows.
You will contribute directly to the growth of established Canadian supplement brands while gaining hands-on experience with major ecommerce marketplaces, digital advertising, product launches, label production, conversion optimization, and emerging AI technologies.
For someone who enjoys both the analytical side of ecommerce and the practical creative side of digital and packaging production, this position offers significant variety and opportunities for professional development.
Pay: $19.00-$21.00 per hour
Benefits:
- On-site parking
- Store discount
Application question(s):
- Are you located in Greater Vancouver, BC?
- Are you legally allowed to work full-time in Canada?
- Do you have at least 1 year of hands-on experience using Adobe Illustrator to create or update product labels, packaging, or comparable print-production artwork, including working with dielines, layers, typography, bleeds, and print-ready PDF files?
Work Location: In person
