The Division of Housing and Ancillary Services is committed to providing a first-class experience in the areas of housing, hospitality services, and retail services for undergraduate/graduate students and their families, staff and faculties at the Western communities, while supporting the academic mission of the University and ensuring profitability and cost effectiveness of the operation. https://has.uwo.ca/
The goal of Marketing and Communications is to reach our defined audience to influence their behaviours by informing, persuading and reminding. We build brand awareness, encourage ‘trial’ and engagement, and maintain customer satisfaction by reinforcing brand benefits, communicating new service/products, and listening to their feedback. We build and reinforce relationships with current and future students, their families, staff, faculty, alumni, as well as other stakeholders. Some key elements of Marketing and Communications initiatives include but not limited to print and digital advertising, media relations, event marketing, direct marketing (mass email), promotion and sponsorship, etc.
