Company Overview:
LUSOMÉ is a pioneering Sleep Tech Health Brand dedicated to improving the sleep experience for women experiencing menopause and other sleep challenges. We are expanding and looking for an E-Commerce Marketing Specialist to enhance our brand's reach and effectively implement and expand our existing marketing strategies. We have built something very special; A brand devoted to improving and innovating the sleep experience for people globally. Our culture of customer reverence, innovation and wellness is embedded in all we do.
Job Description:
As a EComm Marketing Specialist at LUSOMÉ, you will be responsible for implementing, managing, and creatively expanding our established marketing strategies with a focus on email marketing and social media. This role requires a blend of creativity, strategic planning, and detailed execution to ensure our marketing efforts maximize engagement and growth.
About you:
- You possess a creative AND analytical mind and excel at solving complex problems.
- Your expertise shines in collaborating effectively and building trust within a team environment.
- Your adaptability and self-drive set you apart, enabling you to navigate various challenges with ease.
- Thriving in a dynamic, fast-paced setting fuels your passion. Juggling multiple deadlines and projects, sparks your creativity and drive.
- You are driven by the desire to make a within a rapidly expanding company. Completing tasks efficiently and effectively takes precedence over simply watching the clock.
- No task is above or below you and no day will look the same.
- Above all, you embody a proactive, optimistic spirit and draw inspiration from LUSOMÉ and our noble mission.
Responsibilities:
- Implement and enhance established growth marketing strategies, focusing on maximizing results through our social media channels.
- Maintain Shopify e-commerce platform and Klaviyo email marketing system, ensuring seamless integration and optimization.
- Coordinating seasonal promotions, events, or information sessions (on social media, web and email campaigns).
- Create and curate engaging content for social media to strengthen community engagement and drive brand loyalty.
- Monitor and analyze performance metrics from social media and other digital marketing channels to identify improvement opportunities.
- Collaborate with the marketing team to ensure all social media content aligns with brand standards and marketing goals.
- Continuously test, refine, and implement social media and email marketing campaigns to improve reach and effectiveness.
- Report on key performance indicators and insights to senior management, recommending strategic adjustments as needed.
- Keep up-to-date with digital marketing trends and tools, applying best practices to enhance the effectiveness of marketing efforts.
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field.
- Minimum 3-5 years of experience in growth/ecommerce marketing, with a proven track record in social media management and content creation.
- Strong familiarity with Shopify, Klaviyo, and major social media platforms.
- Exceptional analytical skills and the ability to leverage data in decision-making.
- Excellent verbal and written communication skills.
- Excellent interpersonal skills.
- Excellent time management skills.
- Creative thinker with a proactive approach to problem-solving and marketing strategy implementation.
- Ability to learn new technologies or strategies quickly.
- Strong project management skills and ability to manage multiple projects at once
- Mastery in, and passion, for all social media channels, including but not limited to Instagram, Facebook and YouTube.
- Creative and passionate!
How to Apply:
Interested applicants should submit their resume, a cover letter that includes examples of past implementations of social media or other marketing strategies, and any relevant certifications to LUSOMÉ.
Job Type: Full-time
Pay: $30,000.00-$60,000.00 per year
Benefits:
- Dental care
- Extended health care
- Paid time off
Schedule:
Education:
- Bachelor's Degree (required)
Experience:
- Marketing: 3 years (required)
- Email marketing: 3 years (required)
- Shopify: 2 years (required)
Language:
Location:
Work Location: In person
