Advertising and Direct Response Copywriter
WOW Skin Science
Toronto, ON

WOW Skin Science is a hair/beauty industry brand with a mammoth product portfolio including shampoos, herbal blends, creams, serums, lotions, shampoos, bath & body products, essential oils, and more. However vast our range of products may be, it is unified by being pure, natural, health-friendly and easy-to-use for the everyday convenience of the modern urban life.

We are looking for a direct response copywriter to work in house with our team of marketing professionals and our external production team.

At WOW you have a chance to make an impact. You will have the opportunity to be creative, take initiative and grow. A career at WOW is more than just a job. It's the chance to work among friends every day, to work and play hard, and to see the results of your work firsthand. We work in a lively, laid back collaborative work environment, where we focus on getting the best results for ourselves and our customers. We also offer:

  • Competitive salary (DOE)
  • Casual, "no dress code" atmosphere and an open office space
  • Highly interactive work with a talented, passionate team
  • UNLIMITED room for growth and results-based pay increases


  • Maintain email list by writing both content and sales emails
  • Produce copy for all marketing and educational collateral including websites, print materials Facebook advertising and more
  • Work with team members to create compelling ad copy
  • Other tasks as assigned


  • Bachelor's Degree or higher required. Majors in English, Creative Writing, Screenwriting, Journalism, Marketing, or Communication preferred.
  • 2+ years professional, high-output creative writing experience, beauty industry experience strongly preferred
  • Intensive research experience using primary sources.
  • Ability to write high volume (over 1,000 words a day) and handle multiple projects simultaneously.
  • Experience workshopping your writing, either in a group/class or with an editor.
  • A career-oriented mindset; eagerness to learn obsessively about consumer psychology & high-performing copywriting techniques.
  • Sales or direct response copywriting experience a huge plus.


We need 3 things from you:

  • Your resume
  • A cover letter explaining why you're excited about this position
  • A 500-word sales pitch for a beauty/skin care tip or product you're passionate about. (If you don't have one, make one up.) Write it conversationally, in a way that really makes us really want to try it. If we're convinced, you get an interview. Your application will not be considered if this is missing.

**In order to be considered for this position, the assessment provided must be completed, all others will result in immediate disqualification.

Job Type: Full-time

Salary: $30,000.00 to $40,000.00 /year