Key Objective
Foster and nurture relationships with students, faculty, and counselors. Develop, monitor, and fine-tune brand awareness and prospect lead generation strategies to generate a continual stream of leads from high school visits.
Key Responsibilities
- Outreach and relationship building (Students, Teachers and Counselors) – gaining access to high schools and presenting to students.
- Development and delivery of online and in-person recruitment events. Included but not limited to virtual information sessions, career fairs, and campus tours.
- Marketing events and in-person presentations at high schools and community events.
- Lead collection and database management
- Produce reports, analyze, and recommend strategic changes.
- Research and analyze marketing-related data internally and externally and assess against goals (ROI and KPIs).
- Liaise with Education Team and maintain communication between Marketing and Education to ensure accuracy and relevancy of program-specific presentations.
- Meet or exceed inquiry targets determined prior to each fiscal year together with the Director of Marketing.
- Using knowledge of the market and competitors, identify and develop the Colleges’ unique selling propositions and differentiators.
- Create and foster unique, engaging experiences for prospective students.
Travel
Must have a valid driver's license and a vehicle
This will be remote work with heavy travel all over BC
Qualifications
- Bachelor's degree in Business, Marketing, Sales or related field or equivalent experience (an asset)
- 3+ years' experience in cold calling sales with a strong track record of success
- Experience in developing and executing territory sales strategies
- Strong presentation, negotiation, and closing skills
- Self-motivated and able to work independently to meet or exceed goals
- Team player with a drive to excel
Job Type: Full-time
Pay: $45,000.00-$50,000.00 per year
Benefits:
- Casual dress
- Company car
- Dental care
- Extended health care
- Flexible schedule
- On-site parking
- Paid time off
- Vision care
- Work from home
Ability to commute/relocate:
- Kelowna, BC: reliably commute or plan to relocate before starting work (required)
Experience:
- Sales: 2 years (required)
Willingness to travel:
Work Location: On the road
