Marketing & Community Manager (Full-Time or Part-Time)
Little Rose Cookie Co. | Streetsville, Mississauga
Little Rose Cookie Co. is an award-winning bakery specializing in custom sugar cookies, stuffed cookies, and creating meaningful moments through beautiful desserts. Founded in 2017 and proudly located in the heart of Streetsville, we are passionate about community, creativity, and delivering exceptional customer experiences.
We're looking for a creative, proactive, and extremely organized Marketing & Community Manager to help showcase our brand online and in our community. This role can be either full-time or part-time for the right candidate, provided the expectations of the position can be consistently met.
About the Role
We're looking for someone who genuinely loves social media, understands how to turn engagement into sales, and can think strategically while also rolling up their sleeves to create content. The ideal candidate is creative, self-motivated, enthusiastic, and excited to become part of our team culture. The candidate must be someone who is willing to work collaboratively with the business owner's outreach and social media ideas.
We are looking for someone who can identify opportunities, take initiative, and help grow the Little Rose Cookie Co. brand.
Responsibilities
Content Creation & Social Media
- Create and publish engaging content across Instagram, Facebook, TikTok, YouTube, and Pinterest.
- Produce a minimum of:
- Two reels per week that are engaging and informative
- One long-form YouTube video minimum every two weeks.
- Capture behind-the-scenes moments, team culture, product features, and customer experiences.
- Film fun and trendy reels featuring team members.
- Maintain Instagram Stories and Story Highlights with a mix of educational, promotional, and behind-the-scenes content.
Community Growth & Engagement
- Respond to comments and engage with our online community.
- Regularly engage with local businesses and complementary brands through thoughtful interaction on social media.
- Maintain and grow our Cookie Club Instagram group through promotions, behind-the-scenes content, and community engagement.
- Encourage and help generate Google reviews from satisfied customers.
- Share our newsletter sign-up QR code campaign across social media at least once per month to acquire more newsletter subscribers.
Lead Generation & Marketing
- Create campaigns designed to grow our email list and customer base, including automated DM campaigns that encourage followers to sign up for our newsletter in exchange for exclusive offers or discounts.
- Develop and manage collaborations, giveaways, and partnerships with local businesses and other complementary brands.
- Coordinate weekly promotional ideas, such as free cookie offers, surprise specials, or seasonal campaigns.
- Support the promotion and launch of seasonal pre-orders and special collections.
Email & SMS Marketing
- Create and schedule newsletters and promotional email campaigns.
- Manage text message marketing initiatives.
- Develop strategies to increase customer retention and repeat purchases.
Website & Brand Management
- Maintain and update our website with new products, seasonal offerings, and promotions in collaboration with the business owner.
- Upload and watermark new custom order photos.
- Add custom order galleries and maintain an organized online portfolio.
- Publish one blog post per month.
Additional Responsibilities
- Maintain Pinterest boards and pin relevant content linked back to our website.
- Promote products and share links to our Amazon storefront on appropriate platforms.
- Attend key Little Rose Cookie Co. events, launches, team celebrations, and work parties.
- Spend a minimum of 12 hours per week in-store attending meetings, capturing content, and participating in events and team activities.
- Capture photos and videos of products and post them strategically.
Qualifications
- Experience managing social media accounts for a business or brand.
- Strong photography and videography skills using a smartphone or camera.
- Experience editing short-form video content.
- Excellent written communication skills.
- Strong organizational skills and attention to detail.
- Ability to work independently and take initiative.
- Comfortable appearing on camera and encouraging others to participate in content creation.
- Experience with email marketing platforms is considered an asset.
- Experience with website management is considered an asset.
- Experience with Google Ads or Meta Ads is considered an asset but is not required.
Position Details
- Full-time or part-time opportunity, depending on the successful candidate's ability to meet the expectations of the role.
- Some evening and weekend availability will be required for events and content capture.
- Compensation will be based on experience and qualifications.
How to Apply
Please submit:
- Your resume,
- Links to any social media accounts, portfolios, or examples of content you have created,
- A brief note telling us why you would be a great fit for Little Rose Cookie Co.,
- Your expected hourly rate or annual salary expectation.
We can't wait to meet someone who is excited to help us spread a little more cookie magic throughout our community!
Pay: $22.00-$29.00 per hour
Benefits:
- Casual dress
- On-site parking
Work Location: Hybrid remote in Mississauga, ON L5M 1X4
