Who is Body Energy Club?
Body Energy Club is all about community and customer connection by supporting a healthy lifestyle to make a positive impact. We are a local Vancouver company of 25 retail stores focused on vitamins, nutritional supplements, and proteins. Each location includes a smoothie bar serving refreshing smoothies, bowls, and juices using real food along with healthy grab and go prepared food.
We partner with local businesses to provide delicious smoothies, prepared meals, and snacks that appeal to a variety of tastes and lifestyle preferences. Whether someone has a restrictive diet or is just looking to get real food that makes them feel good, Body Energy Club provides affordable and convenient health options to the Vancouver community without compromise.
Who are we looking for?
The Outreach & Demo Coordinator is a key brand ambassador for Body Energy Club, responsible for driving our field marketing initiatives, leading our demo teams, and building lasting community relationships. This dynamic role combines hands-on event execution with proactive B2B outreach, team leadership, and tactical marketing support.
The ideal candidate is team-oriented, highly organized, exceptionally detail-oriented, energetic, and deeply passionate about health and wellness. In this role, you will co-manage the centralized demo calendar, strategically deploy the demo team to support corporate and franchise locations, and ensure every community touchpoint reflects Body Energy Club’s standards.
Duties and Responsibilities
1. Proactive Outreach & Partnership Building
- B2B Prospecting: Actively prospect, pitch, and secure strategic partnerships with local businesses, corporate offices, gyms, and community organizations to host high-impact on-site brand demos.
- "Surprise & Delight" Campaigns: Spearhead our high-volume summer outreach initiative by coordinating and executing drops of free 8 oz smoothie samples to targeted local businesses to drive brand awareness and immediate store traffic.
- Multi-Channel Engagement: Execute proactive outreach via phone, in-person drop-ins, and direct social media engagement. Actively monitor, share, and comment on posts from local businesses participating in our initiatives to amplify online hype and digital cross-promotion.
- Lead Conversion: Pitch and promote event collaborations, bulk smoothie cards, and menu distributions to corporate teams, ensuring consistent, professional follow-up to convert leads into ongoing sales partnerships.
- Franchise & Corporate Alignment: Work closely with Franchise Operators and Corporate Leadership to identify and execute localized community engagement opportunities that drive traffic to specific stores and ensure demo products are sufficiently stocked in store and well presented on shelf.
- New Store Openings (NSOs): Support new store launches and special corporate events by managing proactive demo planning, staffing, and on-the-ground execution.
2. Demo Program Management & Leadership
- Calendar Management: Build, maintain, and fill a centralized, high-volume demo calendar to ensure our brand presence is consistently active in the community.
- Team Deployment: Lead, schedule, and deploy the field demo team, providing crystal-clear direction on event logistics, featured product education, and daily promotional goals.
- Performance Auditing & Feedback: Regularly observe and audit the field demo team’s on-site execution to ensure brand consistency, product knowledge accuracy, and customer engagement standards are met. Actively deliver constructive, real-time performance feedback and coaching to drive continuous team improvement.
- Culture & Accountability: Foster a positive, high-energy, and hustle-driven team environment that champions accountability, brand pride, and enthusiastic customer service.
3. Event Execution & Brand Promotion
- Brand Ambassadorship: Represent Body Energy Club at corporate, lifestyle, and athletic events to capture customer contacts, drive foot traffic, and deliver outstanding product education.
- Collateral Distribution: Strategically distribute and track targeted marketing collateral (gift cards, exclusive coupons, and promotional swag) to measure customer acquisition.
- Standard Compliance: Ensure all off-site demo stations strictly adhere to local health and safety regulations, food-safe protocols, and Body Energy Club's visual presentation standards.
- Environmental Leadership & Professionalism: Lead by example when managing activations in diverse public settings. Remain completely professional, composed, and brand-focused during demos in varied urban environments, including locations near or surrounded by members experiencing homelessness or vulnerable community. Ensure the on-site team handles unexpected or difficult situational environments with grace and maturity.
- Field Insights: Gather real-time customer feedback, competitor observations, and event insights to help the corporate management team optimize future marketing strategies.
4. Marketing & Content Support
- Newsletter Coordination: Review internal marketing and promotional boards every Monday to distill product information down into highly targeted, consumer-facing copy. Condense broad campaign data into specific features (e.g., highlighting 2 key supplements and seasonal smoothies) for regional newsletters like the West Vancouver/Park Royal campaign or demo needs.
- Cross-Departmental Liaison: Communicate and liaise seamlessly between the core marketing team, reporting manager, and store operators to ensure field activities match active brand campaigns.
- Campaign Expansion: Parse field data and demographic insights to support ongoing, extended email marketing tracks and branded promotional campaigns.
- Asset Management: Oversee, audit, and organize all digital and physical demo team assets, ensuring signage, banners, and digital collateral are prepped and ready for every event.
5. Administrative & Reporting
- Performance Metrics: Provide detailed weekly reports capturing demo activity calendars, field staffing schedules, labor hour allocations, and overall outreach performance.
- ROI Tracking: Monitor and analyze the Return on Investment (ROI) of events and smoothie drop campaigns by tracking event attendance, customer engagement metrics, and specific coupon/app promo code redemption rates.
- Inventory Control: Maintain an accurate, up-to-date inventory of all physical demo supplies (including 8 oz cups, lids, and samplers), gift card stacks, and promotional swag.
Qualifications & Core Competencies
- Proactive & Self-Driven: A natural "hustler" who doesn't wait for instructions; possesses a strong sense of urgency and a desire to smash outreach targets.
- Exceptional Attention to Detail: Laser-focused on data accuracy, visual presentation, and flawless administrative tracking.
- Communication Skills: Confident and articulate when speaking to corporate clients, business owners, retail customers, and internal stakeholders.
- Situational Leadership & Adaptability: Proven ability to navigate difficult public environments with high emotional intelligence. Comfortable and resilient operating in busy, unpredictable metropolitan areas, ensuring a welcoming environment for customers regardless of the surroundings.
- Content & Marketing Savvy: General content creation experience with a proven ability to parse complex wellness/supplement information and turn it into engaging, simple, and educational copy.
- Operational Agility: Ability to lift demo equipment, set up activation stations, and adapt quickly to fast-paced event environments. Flexibility to attend store events on weekends.
- Passion for Wellness: Deep alignment with the Body Energy Club lifestyle, with an eagerness to continuously learn about vitamins, supplements, and clean nutrition.
What are the perks and benefits of working with us?
- Steady Schedule
- Competitive pay & extended health, dental, and insurances
- Free Smoothie on every shift, a generous employee discount on products
- Opportunities for growth and advancement
- Paid volunteer program
How do you contribute to Body Energy Club?
- Provide an outstanding customer service experience
What your schedule will look like:
- Flexible schedule availability required for all applicants during business operations for 7 days a week from 6:00am – 11:00pm
- Willing to work evenings and weekends and lead by example to support team members
- Maintain constant punctual attendance and contribute to positive team morale
- Must be able to come in under short notice
Experience:
- Hospitality industry experience is an asset
- B2B Outreach experience and administrative work
Knowledge, Skills and Abilities:
- Must have good verbal, written communication, and interpersonal skills
- Goal driven and able to achieve maximum results
- Strong capability to multi-task under pressure and obtain strong decision-making skills
- Must be able to work under moderate supervision
- Passionate and knowledgeable about Body Energy Club products and leading a healthy lifestyle
Working Conditions and Physical Effort:
- Work involves daily exposure to elements such as noise, dust, variety of food products
- Work environment involves office work, warehouse work, exposure to physical risks such as working blenders, knives, lifting boxes, etc.
- Position requires the ability to be on your feet for a part of your day on event days, moving equipment or product up to 30 lbs.; reaching and kneeling.
- Requires the ability to see, hear and communicate with associates as well as others by utilizing professional etiquette
Expectations:
- Will demonstrate, promote, and exemplify the Company’s Core Values in People, Quality, Health, and Growth
- Uphold all company standards relating to customer service, cleanliness, and personal conduct. Expected to act as a role model for all team members.
- Ensure customer needs are met in a timely, friendly, and efficient manner
- Food Handler standards must always be met
- Create a positive work environment
- Assist in meeting monthly targets and encourage sales growth
- Must have a driver’s license and access to a vehicle
Job Type: Full-time
Pay: $50,000.00-$55,000.00 per year
Benefits:
- Casual dress
- Dental care
- Life insurance
- Paid time off
- Store discount
- Tuition reimbursement
Education:
Experience:
- outreach: 2 years (required)
- Microsoft Office: 1 year (preferred)
- Retail management: 1 year (preferred)
Language:
Licence/Certification:
- Driving Licence (preferred)
Work Location: In person
