About Anamorphiq
Anamorphiq offers strategic communications and creative services to clients across sectors including health and wellness, eyecare, professional services, associations, real estate, food and beverage, manufacturing, and other specialized industries.
We are looking for a proven social media and digital content professional who can create content that directly supports a client’s business goals, understands how audiences behave on different platforms, and how to turn strategy into strong, consistent execution.
About the Role
The Social Media & Digital Content Specialist will create, publish, and support content across social media, digital advertising, email, blogs, websites, and other digital platforms. This role is ideal for someone who has hands-on content creation experience, strong English writing skills, good design instincts, and the ability to think strategically about why content is being created.
You will work with account leads and strategists to plan and execute content that supports client goals. You will be expected to draw insights from data, bring ideas forward, ask smart questions, understand the audience, and make recommendations to maximize engagement and campaign performance.
We are an agile team – this is not a narrow production role. We need someone who is comfortable moving between content planning, writing, design, scheduling, publishing, reporting and day-to-day client support.
Applicants are encouraged to include a portfolio or examples of social media content, digital campaigns, writing samples, Reels/TikToks, graphics, ads, or other relevant work.
Responsibilities
- Develop and produce social media content for platforms including Instagram, Facebook, TikTok, LinkedIn, YouTube and other channels.
- Create graphics, short-form videos, captions, hashtags, calls to action, and other content assets that are tailored to each platform.
- Support the planning and maintenance of content calendars in collaboration with account leads and strategic leads.
- Translate client goals, campaign strategies, and audience insights into practical content ideas.
- Create and adapt content for social media, email, blogs, websites, digital ads, and other digital marketing channels
- Schedule, publish, and monitor content across client platforms.
- Set up, publish, and support social media advertising campaigns, including Meta campaigns.
- Monitor content and campaign performance and identify opportunities to improve results.
- Research content trends, audience behaviour, competitor activity, and platform changes.
- Actively identify opportunities to build engagement with relevant online communities.
- Copywriting for social media, email, blogs, websites, and campaign materials.
- Maintain brand consistency and follow client brand guidelines.
- Use AI tools thoughtfully to support content development, research, ideation, and workflow efficiency.
- Contribute to a culture of learning, creativity, collaboration, and continuous improvement.
What We’re Looking For
- A minimum of 3 years of proven experience in social media content creation, digital marketing, or a similar role.
- Agency or freelance experience mandatory.
- A portfolio showing social media content, digital ads, short-form video, graphics, captions, campaign work, or other relevant examples that tie back to a client brand and support strategic goals.
- Strong writing skills, including the ability to write clear captions, headlines, calls to action, short-form copy, and audience-specific messaging that aligns with platform best practices.
- Exceptional visual content skills, including Canva and basic design best practices.
- Experience creating short-form video content for Reels, TikTok, and other social platforms.
- Experience using social media management and publishing tools.
- Experience using Meta Business Suite and paid social campaign publishing.
- A practical understanding of how content supports marketing goals, audience engagement, brand awareness, lead generation, and client growth.
- Ability to review performance data and recommend content improvements.
- Ability to manage deadlines.
- Comfortable working in a small team where priorities can shift and people support each other across roles.
- Curiosity about platform trends, digital marketing best practices, and emerging tools.
Tools and Platforms
- Experience with the following tools is an asset:
- Canva
- Adobe Creative Suite
- Video editing tools such as Davinci Resolve, iMovie, CapCut, Adobe Premiere Rush, or similar platforms
- Meta Business Suite
- Instagram
- Facebook
- TikTok
- LinkedIn
- Google Analytics
- WordPress
- Elementor
- Email marketing platforms such as Mailchimp or Klaviyo
- Monday.com
- SEMrush
- Microsoft Word and PowerPoint
- ChatGPT or other AI tools
What Will Help You Succeed
- You are both creative and practical.
- You can make content look good, but you also understand what it needs to accomplish.
- You can take direction, but you can also work independently.
- You ask thoughtful questions before creating content.
- You understand that different platforms require different content approaches.
- You can balance quality, speed, and consistency.
- You are comfortable working with strategists, account leads, designers, writers, and clients.
- You care about results and are willing to learn from performance.
Work Environment
This is an in-office role based in Toronto. We offer the option of working one day a week from home.
We thank all applicants for their interest. Only candidates selected for an interview will be contacted.
Pay: $52,000.00-$58,000.00 per year
Ability to commute/relocate:
- Toronto, ON M4L 1J3: reliably commute or plan to relocate before starting work (required)
Experience:
- professional social media content: 3 years (required)
- agency : 3 years (required)
Work Location: In person
