About Stem HealthStem Health is reimagining the primary care experience for individuals who want a morethoughtful relationship with their health. Physician led and membership based, we combinemedical excellence with the warmth of hospitality anchored in a beautifully designed flagshipclinic at First Canadian Place, opening September 2026. Our care model is relationship-based,data-informed, and built on time, trust, and exceptional service.
The MandateStem Health generates revenue across two distinct motions: B2B executive health programssold to employers and delivered through advisors and benefits intermediaries, and a direct-to-consumer private membership. Both are active from day one. As our founding Head ofRevenue, you own both and you own them by selling, not by directing from the deck.This is not a seat for someone who last sold three years ago. It is for a closer who still loves thecraft, who has built revenue engines from scratch before, and who understands that the mostimportant thing a founding commercial leader can do is personally close the first cohorts, learnwhat reliably converts, and harden that into a documented, repeatable system. The seat scalesto full revenue leadership multi-site, broader team, CRO scope as the motion is proven.
What You Will Own
Establish the revenue motion the architect• Define how Stem Health generates revenue. Own pricing, packaging, and the commercialoffer for both motions the B2B executive health programme and the D2C membershipalong with the ideal-customer profile and qualification criteria behind each.• Write the playbook. Convert what actually closes into a documented, repeatable motionper channel: stage definitions, objection handling, sales collateral, and the cadence eachfunnel runs on.• Stand up the commercial stack. Own the CRM as the single source of truth pipelinehygiene, forecast discipline, and the metrics that matter for each motion. Build a revenuepicture the CEO and board can underwrite and trust.• Define revenue operations. Own the connection between what is promised and what theclinic can deliver and close the loop between demand generation and pipeline so noopportunity is lost in translation.• Connect revenue to marketing and clinic operations. Ensure the demand generated onthe D2C side feeds cleanly into the pipeline, and that every commitment made in a sale isone the clinical team can fulfil.
Carry the bag the player• Close founding revenue. Personally own and close the first material B2B accountsemployers, advisors, and benefits intermediaries and land the founding D2Cmembership cohort. You hold a number from day one.• Run founder-led selling. Partner with the founding team on the highest-valuerelationships, where the sale turns on trust in the principals, and systematise that motionso it scales beyond the founders.• Run both funnels end to end source, qualify, present, negotiate, and close. Understandthe difference between an enterprise B2B cycle and a shorter, higher-velocity D2C funnel,and run each on its own terms.• Build the pipeline from zero. Identify, prospect, and develop relationships acrosscorporate HR and total-rewards leaders, benefits advisors, family offices, and high-net-worth channels creating a pipeline that is not dependent on inbound alone.
Lead the team the coach• Manage and develop the existing commercial team a Sales Director and AccountExecutive setting clear expectations, providing regular coaching, and holding the teamto the same standards you hold yourself.• Hire behind proof. Define the next commercial hires once the motion is demonstrablyrepeatable, and build the team in step with proven demand not projected demand.• Create an environment where the commercial team is measurably more productive withyou in the seat than without it through better process, sharper qualification, and honestcoaching.
First 12 Months: What Success Looks Like• A revenue motion that exists and works: founding B2B accounts and the founding D2Cmembership cohort signed, against targets agreed with the CEO at hire.• A documented, repeatable playbook for each motion pricing, funnel, qualification, andforecast that a new hire can run with minimal ramp time.• A clean, trusted pipeline and forecast the board can underwrite.• A Sales Director and Account Executive who are measurably more productive at monthtwelve than at your start.• A credible, costed plan to scale the commercial function to a second site.
Qualifications & ExperienceMust have• A closer, first. You have personally carried and beaten a quota recently not someonewhose last few years were spent exclusively in management. The appetite to sell is stillgenuine, not nostalgic.• Proven track record in a complex, relationship-led, considered-purchase sale ideally inhealthcare, executive benefits, insurance, professional services, or another trust-based,high-consideration category where the sale takes time and earns the right to close.• Experience running two distinct commercial motions simultaneously an enterprise oremployer-facing B2B cycle alongside a consumer or direct membership funnel andclear-eyed clarity about how they differ.• Has built the fundamentals from scratch in an early-stage or greenfield setting: playbook,pipeline discipline, forecast, and CRM infrastructure not only inherited a runningcommercial machine.• A genuine player/coach: energised by closing and by lifting a small team, and notexpecting to step back from selling when the first hires are made.
Strong assets• An existing network among Canadian employers, HR and total-rewards leaders, groupbenefits advisors, or family-office and HNW channels.• Exposure to both B2B and D2C revenue motions within the same role or organization.• Fluency with CRM and a modern commercial stack — able to configure it from scratch,not just operate within an existing setup.• Experience in private healthcare, executive health, wellness, or a premium membershipmodel.• Bilingualism (French/English) is an asset for the Quebec market as Stem Health expands.
Ideal CandidateYou are a commercially excellent operator who has done this before — built a revenue enginefrom near-zero in a category where trust drives conversion, and built it by selling, not by buildingdecks about selling. You are equally energised by landing a complex B2B account and byperfecting the messaging that converts a discerning individual into a founding member. You arerigorous about process, honest about pipeline, and direct in your leadership. You understandthat in a founding commercial role, the playbook you write is the one you had to live first — andyou would not have it any other way.
Why Join Stem Health• The founding commercial seat at a physician-led, membership-based executive healthclinic opening at one of Canada's most prestigious addresses First Canadian Place in September 2026.• Real ownership: you define the revenue model, build the commercial stack, write theplaybook, and set the standard. Nothing is inherited and nothing is handed down it isyours to build.• A product genuinely worth selling: time-rich, physician-led care for people who have rarelyexperienced what great primary care actually feels like.• An explicit escalator: establish the motion, prove it, and the scope and title grow into fullrevenue leadership multi-site, broader team, CRO trajectory.• Significant variable compensation tied directly to what you close and build not toheadcount managed or decks delivered.
