Fabric + Flow | West Edmonton, Alberta
Part-time | Approximately 5-20 hours per week
Fabric + Flow is looking for a friendly, creative, and confident Part-Time Store + Social Media Associate to join our team.
This is a customer-facing retail position with an added focus on creating engaging, authentic social media content. We are looking for someone who enjoys connecting with people, is comfortable working independently, and understands how to capture the energy of a brand through photos, videos, and short-form content.
You do not need to be an expert sewist, but an interest in sewing, fashion, textiles, DIY, or creative projects would be a strong asset.
What You’ll Do
Customer Experience and Store Support
- Welcome customers and help them feel comfortable in the store.
- Assist customers with fabric, pattern, kit, and project-related questions.
- Process purchases and operate the point-of-sale system.
- Cut and prepare fabric accurately.
- Restock products and maintain clean, organized displays.
- Help prepare online and local pickup orders.
- Support classes, workshops, launches, and in-store events as needed.
- Learn our products and provide thoughtful, approachable recommendations.
- Help create a welcoming, inclusive, and inspiring store environment.
Social Media and Content Support
- Capture photos and short-form videos in the store.
- Create informal, personality-led content for Instagram, TikTok, Stories, and Reels.
- Showcase new fabrics, kits, patterns, classes, customer projects, and behind-the-scenes activity.
- Feel comfortable appearing on camera when appropriate.
- Identify everyday content opportunities while working in the store.
- Follow established brand guidelines, campaigns, and content direction.
- Assist with writing simple captions, adding text overlays, and preparing content for review.
- Engage naturally with customers who have provided permission to be included in content.
- Contribute ideas based on current social media formats and trends.
This position will support social media execution but will not be solely responsible for developing the company’s entire marketing strategy.
You May Be a Great Fit If You
- Are warm, reliable, approachable, and confident working with customers.
- Have previous retail, hospitality, customer service, or community-facing experience.
- Have experience creating social media content for yourself, an employer, or another organization.
- Understand how to film clear, engaging vertical video using a phone.
- Are comfortable speaking on camera or being featured in occasional brand content.
- Have a natural eye for styling, composition, storytelling, or visual presentation.
- Can follow a creative brief while also recognizing spontaneous content opportunities.
- Communicate clearly and professionally in person and online.
- Are organized, detail-oriented, and able to move between customer service and creative tasks.
- Are willing to learn about fabric, sewing patterns, kits, and the Fabric + Flow product range.
- Can work independently while keeping the broader team informed.
- Are available for a combination of weekday and weekend shifts.
Experience That Would Be an Asset
- Retail or customer service experience.
- Social media content creation or account management.
- Instagram Reels, TikTok, Canva, CapCut, or similar tools.
- Photography, video editing, graphic design, fashion, sewing, or textiles.
- Community engagement, event support, or workshop assistance.
- An existing social media presence that demonstrates creativity, communication, or content skills.
Formal social media training is not required. We are more interested in your instincts, examples, comfort level, and willingness to learn.
This role may involve:
- Standing for extended periods.
- Lifting and moving fabric rolls, boxes, and store supplies.
- Measuring and cutting fabric accurately.
- Using stairs, step stools, cutting tools, and retail equipment.
- Working during customer-facing store hours, including some weekends.
How to Apply
Please submit:
- Your résumé.
- A short introduction explaining why this combined retail and social media role interests you.
- Links to any relevant social media accounts, portfolios, or content examples.
- Your general weekly availability.
- Answers to the screening questions.
Personal social media accounts are welcome as examples, but applicants are not required to provide access to private accounts. You may instead submit public work, sample videos, a portfolio, or content created specifically for your application.
About Fabric + Flow
Fabric + Flow is an Edmonton-based fabric and sewing shop created to help makers confidently bring their ideas to life. We offer performance, swim, apparel, and project-focused fabrics alongside patterns, sewing kits, classes, and creative resources.
Our brand is modern, encouraging, project-driven, and rooted in the belief that making something yourself should feel exciting and achievable.
Sew what moves you.
Pay: $15.00-$20.00 per hour
Benefits:
Application question(s):
- Why are you interested in working at Fabric + Flow?
- Describe your experience creating content for Instagram, TikTok, or another social platform.
- This role may require shifting quickly between filming content, cutting fabric, answering questions, and processing purchases. How do you stay organized when priorities change?
Work Location: In person
