Job Title: Digital & Corporate Communications Senior Specialist
Location: 405 The West Mall Etobicoke, ON M9C 5J5
About Us:
Welcome to Lactalis Canada! We’re proud to be Canada’s #1 branded dairy company and to be consistently recognized as one of the country’s top employers by Forbes. Our purpose is to enrich and nurture the lives of Canadians by offering the best of dairy from Canada’s favourite dairy brands like Cracker Barrel, Black Diamond, Balderson, Astro and Lactantia. In fact, our products can be found in over 90% of Canadian refrigerators in any given time. As part of Lactalis Group, the world’s leading dairy company, we remain focused on innovation and quality and are seeking like-minded individuals to join us as we continue our growth journey.
Our flexible hybrid work model accommodates 40% remote work, adapting to the evolving needs of our workforce. Step into a collaborative hub with our revamped office, and enjoy free parking, endless coffee, delicious Lactalis snacks, an on-site gym, and more!
About the opportunity:
General Accountability:
The Digital & Corporate Communications Senior Specialist at Lactalis Canada plays a key role in advancing Lactalis Canada’s corporate communications strategy, with a focus on external communications, digital channels and social media. This individual thrives in a fast-paced environment, stays ahead of AI and digital trends, and brings a strong passion for content production.
Key Duties & Responsibilities
- Multimedia Content: Develops, curates and manages compelling English and French multimedia content, including for Viva Engage, LinkedIn and the corporate website, to inform and engage internal and external stakeholders. As the digital and social communications expert, collaborates with cross-functional teams, sites and external vendors to provide communications counsel and support projects, campaigns and content development.
- Events: Drives and/or supports the development and execution of key internal events as aligned with key business priorities, including monthly Leadership Team Meetings, semi-annual all-hands meetings, annual Leadership Exchange Conference, and annual Lactalis Canada Connect all-employee event. Leads and/or supports other cross-functional and/or communications-related projects, special community and employee events and administrative tasks as required.
- Digital Asset/Community Management: Oversees the development and maintenance of corporate brand assets, including Employee Hub materials, to ensure accuracy, consistency and brand integrity across the organization. Acts as Community Manager for the company’s LinkedIn channel and maintains the corporate website with accurate, up-to-date content. Owns and maintains the communications digital asset management system to ensure photography, videography and other digital assets are properly catalogued and archived.
- Corporate Communications/Media Relations: Supports corporate communications initiatives involving media and key external stakeholders, including writing, presentations and event management.
- Analytics: Monitors, analyzes and reports on performance metrics to inform positioning and optimize media relations, digital channels and social engagement.
- Other Duties: As required.
The attributes we are looking for:
· University degree (or equivalent level of work experience)
· Minimum-5-7 years’ experience in a communication/public relations role, preferably in the food, agriculture or consumer packaged goods (CPG) industry
· Highly creative and innovative with a strong understanding of digital and social media platforms.
· Solid written and verbal communication skills, with a keen eye for detail.
· Proven ability to manage multiple projects and priorities in a fast-paced environment.
· Excellent interpersonal skills and a proven ability to collaborate, influence and bring a corporate view to all cross-functional projects and initiatives.
· Demonstrated ability to use sound judgment and discretion when handling sensitive and confidential information.
· High proficiency with AI and productivity tools (Copilot, Canva, Survey Monkey, Meltwater) and content management systems (e.g. WordPress, Bynder) with ability to adopt new technologies quickly. Ability to gather and report data and inform decisions.
· Detail-oriented with strong problem-solving skills and the ability to pivot and meet tight deadlines.
· Knowledge of the food and/or dairy industry is an asset
· Bilingualism (English and French) is an asset
What Lactalis will offer:
Lactalis Canada believes in rewarding its people with the following comprehensive benefits package and perks:
- A Competitive Base Salary
- A Performance-Based Bonus System
- 4 Weeks of Vacation
- Benefits starting day 1
- A Pension Program with an Employer Match at 100% of up to 6%
- Tuition reimbursement plan of up to $3,000/year
- A Volunteer Day to give back to your community
- Learning and Development opportunities
- A commitment to internal career advancement with potential for international mobility
Our ESG commitment:
Our ESG (Environmental, Social, and Governance) roadmap drives our sustainability mission. We aim to positively impact communities and the planet by enabling stakeholders including our people, consumers, customers, suppliers, dairy farmers, government, and industry partners to have a positive impact on the wellbeing of our communities and the planet through all that we do.
At Lactalis Canada, we value our employees as catalysts for positive change. Together, we will create a sustainable future, promote belonging, and make a lasting impact on the world.
Our commitment to DEI:
Fuel Our Culture with Your Uniqueness! Lactalis thrives on the value each person brings. We're dedicated to amplifying diverse voices, inviting personal and professional growth, and embracing everyone's true selves. We're committed to crafting an environment that genuinely welcomes all, reflecting the richness of our people and communities. We apply an equal access to employment program and invite women, aboriginal people, visible minorities, and people with disabilities to apply.
Our promise extends to accessible processes and spaces. If you require accommodation due to a disability (which may be visible or invisible, temporary, or permanent), please inform our Talent Acquisition team – confidentiality will be maintained.
Le bilinguisme est requis puisque le poste exige des communications fréquentes avec nos partenaires, nos usines et notre siège social qui se situent hors Québec.
Bilingualism is required as the position involves frequent communications with our partners, our factories, and our headquarters located outside Quebec.
Note: Lactalis Canada does not conduct credit or background checks through LinkedIn. If required, we'll contact you after signing a Job Offer.
Compensation:
As part of our commitment to fairness, trust, and transparency and our ambition to be an Employer of Choice, the base salary range for this position is $*_78,600_ – $_*98,300_+.
Please note: Along with a comprehensive Total Rewards package, your actual base salary will be fair, competitive, and be based on your skills, experience, and qualifications.
Pay: $78,600.00-$98,300.00 per year
Benefits:
- Company pension
- Flexible schedule
- Life insurance
- RRSP match
- VRSP
Work Location: Hybrid remote in Etobicoke, ON M9C 5J5
