About KidStrong
KidStrong is a science-based kids training program that builds strong, confident, high-character kids through structured coaching and performance-based training for children aged 15 months to 11 years.
Role Overview
We are seeking an experienced General Manager or Assistant General Manager with proven leadership and operational accountability experience (2+ years preferred). This is not an entry-level role.
The General Manager is responsible for leading all aspects of center performance, including operations, sales, team leadership, and member experience in a fast-paced, performance-driven environment.
You will be accountable for both people leadership and business results.
Key Responsibilities
Operations & Business Management
- Oversee daily center operations and execution of standards
- Manage KPIs including membership growth, retention, and revenue
- Ensure facility cleanliness, safety, and brand standards
- Manage staffing, scheduling, and efficiency
Sales & Membership Growth
- Drive membership sales and conversion performance
- Follow up on inbound leads (calls, texts, emails)
- Support local outreach and community engagement
- Improve trial-to-membership conversion rates
Leadership & Team Management
- Lead, coach, and develop Assistant Manager and Coaches
- Recruit, hire, onboard, and train staff
- Manage performance, accountability, and team standards
- Build a high-performance culture
Coaching (Hands-On Component)
- Deliver classes (approx. 3–5 per week)
- Maintain coaching certification
- Support program quality and staff development
Required Experience
- 2+ years leadership experience required
- Experience managing teams in a customer-facing environment
- Proven KPI accountability (sales, retention, or operations)
- Experience in fitness, recreation, retail, hospitality, or franchise operations strongly preferred
- CPR certification (or willingness to obtain)
Ideal Background
We strongly encourage applicants from:
- Gym / Fitness Studio Management
- Boutique Fitness (Orangetheory, F45, etc.)
- Retail Store Management (high-volume environments)
- Hospitality / Restaurant Management
- Recreation or family entertainment centers
- Assistant General Manager roles
We Are Looking For Someone Who Is:
- A hands-on operational leader
- Comfortable managing both sales and staff performance
- Highly organized and KPI-driven
- Energetic, professional, and consistent under pressure
- Strong at coaching and accountability
Why Join KidStrong Newmarket
- Lead a growing, high-impact business
- Performance-based bonus + profit sharing
- Strong franchise support system
- Leadership development and career growth
- Energetic, mission-driven environment
Apply Today
If you are an experienced leader from fitness, retail, hospitality, or recreation management who thrives in building high-performing teams and creating meaningful impact for families and the community, we want to hear from you.
Pay: $60,000.00-$80,000.00 per year
Benefits:
- Casual dress
- Company events
- Dental care
- Flexible schedule
- Life insurance
- On-site parking
- Paid time off
- Profit sharing
- Store discount
- Vision care
- Wellness program
Ability to commute/relocate:
- Newmarket, ON L3X 3A1: reliably commute or plan to relocate before starting work (required)
Application question(s):
- Do you have experience supervising a team in a customer-facing environment?
- Do you have experience being accountable for performance metrics (sales, retention, or operational KPIs)?
- Are you comfortable working in a role that includes both operations and sales responsibilities?
- Are you available to work 4 weekdays and 1 weekend shift
Experience:
- leadership or management role: 2 years (required)
Work Location: In person
