Reporting to the Chief Brand and Reputation Officer (CBRO), the Director of Communications is responsible for providing professional, confidential and expert advice regarding communication policy, planning and strategic positioning of the College to advance Sheridan’s profile and image and sustain its reputation for excellence.
What You’ll Be Doing
The Director develops and implements with their team a comprehensive and strategic communications and reputation management plan for Sheridan to build Sheridan’s reputation, brand and culture through multi-channel and cross-functional storytelling internally and externally. for social media, earned media, issues management, owned media (institutional blog and intranet), institutional events, internal communications for employees, employee experts and ambassadors, and executive communications.
This position works consistently and collaboratively with other Directors in the Communications, Public Affairs, and Marketing (CPAM) division to ensure cross-functional communications in promoting Sheridan’s story, reputation, differentiators and value proposition to its many target audiences. The Director develops strong and collaborative relationships with, and provides support for, internal and external constituencies to support pan-institutional initiatives and fulfil the mandate and business objectives of the CPAM division, in alignment with Sheridan’s strategic plan and corporate initiatives. The Director works closely with the CBRO to be a trusted advisor in communications, issues management, media relations and reputation building to the executive and leadership teams.
Effective communication strategy development, planning and implementation is essential as Sheridan continues to forge a leadership position in Canadian post-secondary education. With the decline in government funding and an increasing emphasis on performance-based government support, the provision of proactive, timely, accurate and astute information, and the ability to distinguish and differentiate Sheridan, is critical to creating the success conditions that attract students, employees, donors, and industry partners.
About You
You have the skills and knowledge to work with an increasingly diverse student and staff population as well as a proven commitment to anti-oppression, equity, and inclusion.
You bring strategic and innovative communications leadership experience and proven expertise in all areas of corporate communications, issues management, media relations and reputation building.
You have demonstrated success achieving results in a complex, often ambiguous or reactionary environment.
You bring extensive knowledge of communications theory along with proven ability to fuel organizational culture change through internal communications.
You have demonstrated ability to write effectively on a wide array of subjects, in a wide variety of writing styles, for a wide variety of media and audience types.
You are a self-directed natural leader and have a highly collaborative spirit which allow you to cultivate a high performing team.
The successful candidate will also meet the following qualifications:
- 4-year degree in Public Relations, Communications, English, Liberal Arts, Journalism or a related field including completed course work and/or certifications in corporate communications or technical writing.
- 9 years strategic and innovative communications leadership experience and proven expertise in all areas of corporate communications (equivalent combinations of education and experience will be considered).
- Strategic skills demonstrated through the development and implementation of senior level policies and communication campaign plans.
- Experience in media relations, including the ability to gain visibility and prominence with local, national and international media, manage issues, and serve as an institutional spokesperson.
- Experience in strategic approach to building reputation and managing issues both proactively and reactively.
- Experience working closely with executive leadership teams offering strategic communication advice.
Who We Are:
Sheridan’s Communications, Public Affairs, and Marketing (CPAM) team operates as an integrated powerhouse, delivering strategic marketing and communications that drive real institutional impact. By uniting targeted promotion with effective storytelling, we connect deeply with diverse stakeholder audiences, including but not limited to students, alumni, partners, and internal faculty and staff. Together, our collaborative efforts leverage creative narrative and strategic outreach to advance Sheridan's highest priorities—from building brand reputation and enrolment to fostering a vibrant internal culture.
Every member of the Sheridan community is passionate about the transformational role we play in people’s lives. Our strategic plan, Sheridan 2027: Forging the Future (https://www.sheridancollege.ca/sheridan2027), charts a path towards a new ground-breaking model of higher education that reshapes post-secondary education and better prepares students for the future. We are committed to demonstrably advancing equity, diversity and inclusivity. Diversity is our strength and fuels our commitment to excellence. Across our campuses, we’re making meaningful strides towards developing an equitable and inclusive community.
- For more information, visit: Why Work at Sheridan
Other Details
Department: Communication, Public Affairs & Marketing
Primary Work / Campus Location: Trafalgar (May be assigned activity at any Sheridan campus)
Work Categorization: Hybrid Position – On-site at least 3 days/week
Reference #: J0726-1053
Employee Group: Administrative
Payband: NO
Salary Range: $128,624 – $160,779.05
Type of Vacancy: Replacement position
Application Deadline: August 23, 2026
Application Details: Applications will be reviewed as they are received, and interviews may be scheduled prior to the closing date. Interested candidates are encouraged to apply early.
Commitment to Equity, Diversity & Inclusion
First Nations peoples have lived on this part of Turtle Island for millennia, stewarding the land, the water and all that contributes to life in this region. Today, the culture and presence of First Nations, Inuit and Metis peoples enrich the lands and people of this territory.
Over two centuries ago, the Mississauga people welcomed settlers to this territory, providing sustenance and engaging in trade and commerce. Between 1781 to 1820, eight treaties were signed with the Mississaugas of the Credit First Nation who opened their territory to settlement. Today, Sheridan campuses are located on Treaty 14, also known as the Head of the Lake Purchase of 1806 and Treaty 22 and 23 of 1820.
Treaty history is foundational, and it is our collective responsibility to honour the land, as we honour and respect those who have gone before us, those who are here and those who have yet to come. We are grateful for the opportunity to be learning, working and thriving on this land, and we commit to learn the truth and be active in the process of reconciliation.
Sheridan values the diverse and intersectional identities of its students, faculty, and staff. Sheridan regards equity and diversity as an integral part of academic excellence and is committed to accessibility for all employees. Sheridan seeks applicants who embrace our values of equity, anti-racism, and inclusion. As such, we encourage applications from qualified candidates who have been historically disadvantaged and marginalized, including those who identify as First Nations, Métis and/or Inuit/Inuk, Black, members of racialized communities, persons with disabilities, women and/or 2SLGBTQ+.
Sheridan will provide job applicants with accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. To request accommodation, please contact Human Resources.
You may be asked to provide copies of your educational credentials at the time of interview. Upon hire, we require official confirmation of educational credentials and Canadian equivalency assessments, if applicable.
