Brantford, On Sporting goods associate Jobs – 6 Openings This Week

NA Marketing Director, Professional Division
Mars —Guelph, ON
- $124,352–$163,212 a year
- Full-time
- Hybrid work
- Marketing
- Presentation skills
- Bachelor's
Assistant Manager
Foot Locker —Hamilton, ON
- $23.10 an hour
- Weekends as needed
- Sales
- AI
- Leadership
- Dental care
- Paid time off
Part Time Sales Lead
Foot Locker —Burlington, ON
- $20.85 an hour
- Part-time
- Sales
- AI
- Leadership
5728 - Assistant Store Manager FT
Lids Canada Inc. —Guelph, ON
- $18–$19 an hour
- Full-time
- Sales
- Disability insurance
- Dental care
Quick apply

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NA Marketing Director, Professional Division

Mars
Guelph, ON

Apply Now

Job details

Full-time

Skills

Marketing
Presentation skills
Bachelor's
Digital marketing
Content strategy
Business
Leadership
Communication skills
Marketing

Full job description

Job Description:
Purpose Strategic Context
The North America Marketing Director leads the end-to-end function for the Professional Division across the US and Canada. This role is accountable for developing and executing high-impact marketing strategies that attract, recruit retain the top professionals while positioning our brands as the clear first-choice recommendation that drives consumer purchase loyalty.

As a critical member of our PRO Leadership team, the Marketing Director owns the strategic operational marketing agenda across all professional segments, with a particular focus on accelerating growth in the breeder segment. The role demands a blend of visionary leadership and hand-on execution, shaping integrated marketing plans, delivering compelling programs and rigorous tracking of performance to deliver measurable business results.

What We’re Looking For

Bachelor’s degree in Marketing or business
10 years of marketing experience, with at least 4 years in a leadership role
Deep experience in B2B or professional-channel marketing, ideally within pet nutrition, animal health, pharma, or performance-driven consumer goods
Proven track record of developing and executing integrated marketing strategies that deliver measurable business results (revenue growth, brand preference, customer acquisition/retention recommendation growth)
Hands-on experience with digital marketing, content strategy, trade marketing, events, CRM, loyalty programs marketing analytics/tools
Excellent leadership, communication, presentation interpersonal skills with the ability to influence collaborate effectively across all levels of the organization
Passion for dogs cats and the professionals who work with them

Key Responsibilities

Develop and execute comprehensive, segment-specific marketing strategies and annual plans for the breeder, shelter, working dog, sporting dog service dog segments.
Lead the creation of compelling positioning, messaging, content, and campaigns that will highlight the performance, health welfare benefits of our programs nutrition solutions in professional environments.
Drive brand preference and recommendation among professional audiences while supporting both direct-to-professional distributor purchase pathways.
Build and optimize an integrated marketing mix including digital, social, content, events, trade programs, partnerships customer relationship tools initiatives tailored to each professional segment
Partner closely with Sales, Sales Operations/Planning Recommendation/DTC and Professional Division Leadership Team to align on marketing activities with enterprise goals and deliver a seamless customer experience
Establish clear KPI’s, track performance and continuously optimize programs based on customer feedback, data insights.
Streamline and harmonize North American programs to create a consistent regional experience while addressing the US/Canadian market business nuances.
Lead, coach and develop the Professional Division marketing team, fostering a high-performance collaborative culture
Identify, negotiate, cultivate strategic partnerships with industry organizations, associations, influencers/ambassadors and key opinion leaders in the professional dog/cat space.
Stay ahead of industry trends, competitive activity, and emerging opportunities in the professional nutrition channel.
Collaborate with global and regional marketing teams to share best practices create a seamless demand creation plan leveraging company-wide resources.

What can you expect from Mars?

Work with over 150,000 diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
Best-in-class learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus

The base pay range for this position at commencement of employment is expected to be between the below range CAD 124,352.00 - CAD 163,212.00.

Please note: This job posting is for an existing vacancy. AI is used as a supporting tool in our recruitment process.

#LI-KS1
#LI-Hybrid

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NA Marketing Director, Professional Division

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5728 - Assistant Store Manager FT

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