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Web Analytics Lead

The Home Depot Canada
Toronto, ON

Apply Now

Job details

Full-time
20 hours ago

Benefits

Profit sharing

Skills

Looker
Computer Science
Sales
Engineering
Tableau
SQL
Analysis skills
Bachelor's
Business requirements
Business
Leadership
Adobe Analytics
Analytics

Full job description

Pay Range: $95,000 - $125,000

At The Home Depot Canada, we want you to feel valued and supported. The pay range you see represents base salary only. In addition, your total rewards may include: semi-annual bonuses tied to business performance; Deferred Profit-Sharing Program to assist with retirement savings; comprehensive paid benefits; a 15% discount on Home Depot stock purchases; and merit-based salary increases. We are committed to recognizing your efforts and supporting your growth with us.

Are you someone who thrives on helping others succeed, enjoys making an impact, and takes pride in guiding customers to the right solutions for their projects? If you’re also naturally curious and eager to keep learning, consider starting or growing your career with us at The Home Depot.

Web Analytics Lead will play a key role within the Web Data Enablement and Analytics Reporting Team, providing leadership to drive data informed decision-making for our website and mobile app. Leveraging deep expertise in Adobe Analytics, this role will manage platform configurations, ensure data accuracy, and develop robust web analytics strategies. The Lead will mentor junior analysts and act as a key liaison across Product, Marketing, UX, and IT teams, translating business requirements into actionable web data solutions that enhance user experience and drive online business growth. This role also involves conducting in-depth clickstream data analysis and collaborating with data engineering and other analytics teams to deliver enterprise-level dashboards and reports using tools like Tableau.

Key Responsibilities:

Develop and execute web analytics strategy aligned with business goals, leading initiatives to enhance Adobe Analytics capabilities.
Serve as a subject matter expert in Adobe Analytics, advising stakeholders on best practices and guiding them in creating self-serve reporting solutions.
Collaborate with E-Commerce, Marketing, and IT teams to collect and translate business requirements into web data enablement in Adobe and actionable reporting solutions.
Build and maintain scalable dashboards integrating Adobe Analytics and other data sources to deliver actionable insights on website performance and user behavior.
Evaluate the impact of website user experience updates and marketing campaigns on KPIs such as TOF/BOF metrics, conversion rates, and user engagement, offering optimization recommendations.
Define, monitor, and report on e-commerce KPIs (e.g., funnel performance) to identify trends, opportunities, and areas for improvement.
Ensure data accuracy and platform performance by maintaining Adobe Analytics configurations and aligning data tracking with business needs and reporting requirements.
Conduct in-depth clickstream data analysis, curate raw data for reporting, and collaborate with Data Engineering for seamless warehouse integrations.

Competencies:

Collaborates
Communicates Effectively
Customer Focus
Drives Results
Manages Complexity

Skills:

University Degree in analytics, BI, computer science, business, engineering or a related field
3+ years of progressive experience in digital analytics & reporting, with strong expertise in Adobe Analytics.
Proficiency in digital analytics implementation, data analysis, and optimization to optimize user experience and conversion rates.
Familiarity with SQL, GCP, and visualization tools such as Tableau or Looker is a plus.
Strong analytical skills to assess sales impact, correlate data with customer touchpoints, and propose actionable improvements.

Direct Manager/Direct Reports:

Reports to Manager, Ecomm Interconnected Analytics

Travel Requirements:

None

Physical Requirements:

None

Working Conditions:

Office

Minimum Education:

Degree

Minimum Years of Work Experience:

3 Years

Minimum Leadership Experience:

1 Year

Certifications:

Adobe Analytics Certification – Good to have
Adobe Qualified: Adobe Analytics Data Analyst
Adobe Certified Expert - Adobe Analytics Business Practitioner

Other Requirements/Assets:

Monday to Friday in office (1 Concord Gate, North York)

In our commitment to efficiency, consistency, and a fair hiring experience for all candidates, The Home Depot Canada usesArtificial Intelligence (AI) technology to assist with the screening and assessment of applicantsfor this position. This technology is used to quickly and consistently identify candidates whose skills and experience are the strongest match for the role. Our process is designed to ensure human oversight is maintained throughout the selection process.

Apply Now

Refine Your Search

junior product engineering analyst jobs in columbus

Web Analytics Lead

Data and AI Engineer

Principal Data Engineer

Junior Payments Quality Assurance Analyst Co-Op

OT Cyber Security Analyst/Engineer

Senior Research Manager - Data Scientist

Senior ERP LN Technical Analyst Programmer

Senior Manager, Data Products

Sr. Data Engineer

Senior Process Owner

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I want to receive the latest job alerts for junior product engineering analyst in columbus

Are you someone who thrives on helping others succeed, enjoys making an impact, and takes pride in guiding customers to the right solutions for their projects? If you’re also naturally curious and eager to keep learning, consider starting or growing your career with us at The Home Depot.

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