Overview:
Premier Equipment is the largest full-service John Deere dealership in Ontario serving agriculture, lawn care, golf, commercial grounds, and compact construction customers across Ontario. With 20 locations and over 190 skilled technicians, we deliver innovative equipment, expert service, and unmatched support.
Since the 1950s, we’ve grown with a clear purpose: To be the best part of our customer’s day by improving their business and lifestyle. Whether it’s solving equipment issues or offering new technology, we’re here to make their day better—and yours too.
It’s an exciting time to join Premier. Come grow with us.
What You'll Be Doing:
As Branch Manager at Premier Equipment, you won’t just lead a store—you’ll lead a team, a culture, and a community presence. You’ll own full P&L responsibility and guide a multi-functional team across Parts, Service, Sales, and Admin. From turning strategic goals into quarterly wins, to resolving customer escalations with empathy and grit, your leadership will be both felt and appreciated—from the shop floor to the field. You’ll have the autonomy of a GM backed by the strength of Ontario’s largest John Deere dealer network. This is your opportunity to drive results that matter—for your team, your customers, and the communities we serve.
Responsibilities:
Set and achieve strategic goals by translating company strategy into quarterly budgets, KPIs, and operational plans.
Own full P&L responsibility for the branch, managing financial performance and accountability.
Lead a team across Parts, Service, Sales, and Admin functions.
Recruit, onboard, coach, and develop top talent, while managing underperformance when necessary.
Inspire and lead through department managers, holding them accountable to performance metrics and shared cultural values.
Foster a customer-obsessed culture by knowing key customers, resolving escalations, and nurturing long-term relationships.
Balance stakeholder needs—employees, customers, ownership, and community—in every key decision.
Encourage and manage healthy conflict, creating a safe space for tough conversations and team alignment.
Continuously improve branch operations by identifying bottlenecks, testing solutions, and standardizing best practices.
Qualifications:
- Proven leadership of teams across four or more functions (e.g., Sales, Service, Parts, Admin).
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Demonstrated ability to hire, develop, and retain top talent, including managing underperformance.
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Full P&L ownership experience, with examples of both successes and failures and the lessons learned.
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Strong operational management skills, including setting KPIs, managing budgets, and driving performance.
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Conflict resolution skills—able to distinguish between healthy and unhealthy tension, and drive toward resolution and commitment.
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Customer-obsessed mindset, especially in B2B settings; focus on improving customer outcomes.
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High personal integrity and accountability—takes ownership of performance, mistakes, and personal growth.
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Ability to inspire, lead, and hold department managers accountable to shared goals and metrics.
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Track record of process improvement and standardization.
Preferred
Agricultural background or strong involvement in the local farming or rural community.
History of building or scaling businesses, systems, or products—not just managing the status quo.
Local or willing to relocate and embed yourself in the community.
Education
Post-secondary degree or diploma in business, agriculture, operations, or a related field is an asset.
Equivalent leadership experience may be considered in lieu of formal education.
Physical Requirements
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Must be able to move throughout dealership facilities; some standing, walking, and light lifting may be required.
At Premier Equipment, we are committed to fostering an inclusive, accessible work environment, where all employees feel valued, respected and supported. We offer accommodation for applicants with disabilities as part of its recruitment process. If you are contacted to arrange for an interview, please advise us if you require an accommodation.
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What's in It for You:
At Premier Equipment, we invest in our people and reward their contributions with a competitive and supportive compensation package, including:
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Comprehensive Health & Dental Coverage (includes vision and paramedical services)
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Company-Matched RRSP
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Annual Profit Sharing
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Boot & Tool Allowance
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Apprenticeship Scholarships
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Employee Assistance Program (EAP)
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Company Vehicle (for qualifying positions)
Compensation
Placement within the wage range is based on skills, experience and qualifications.
Applicants with more or less experience and qualifications may be placed outside the salary range.
Sales positions will have a commission component as well.
Salary Range: CAD $110,000.00 - CAD $130,000.00 /Yr.
