Brand Ambassador - Phantom Creek Estates
At Phantom Creek, we have created an exclusive brand experience that invites guests to enjoy exceptional wines alongside breathtaking views in the heart of Oliver, British Columbia. We pride ourselves on delivering best-in-class service through a strong culture of collaboration and open communication among our diverse team. Guided by a winning attitude and a shared passion for excellence, we are committed to leaving a lasting legacy.
Who we are
Phantom Creek Estates represents the Bai family’s visionary pursuit to establish one of Canada’s premier wineries. This journey led them to the celebrated terroirs of the Black Sage Bench, Golden Mile Bench, and the Similkameen Valley—home to some of the Okanagan’s most historic vineyard sites, including Phantom Creek Vineyard, Becker Vineyard, and Kobau Vineyard.
At Phantom Creek, our focus is on crafting exceptional wines that reflect both place and purpose, with an emphasis on single-vineyard Bordeaux varietals, Alsatian whites, and the Okanagan’s benchmark expressions of Viognier and Syrah. Each wine is sourced from storied vineyard sites that showcase the diversity and depth of the region.
Guided by the dedication of our vineyard team, our estate vineyards are farmed using natural, organic, and biodynamic practices. Further strengthening this commitment, we are honoured to work with France’s first Master of Wine, Olivier Humbrecht, as our farming consultant. This collaboration ensures a thoughtful, holistic approach to viticulture—one that allows our wines to express the distinctive character of the Okanagan Valley’s remarkable terroirs with clarity and authenticity.
What We Offer
· 30-40 average weekly working hours during the peak season (May to October)
· A competitive starting hourly rate with the potential to earn tips and commissions
· Being part of a collaborative and values-driven team that leads with authenticity, integrity, and pride in our shared craft
· Affordable staff housing
· Employee discounts
Job Overview
Reporting to the Tasting Room Manager the Brand Ambassador will execute PCE’s experience from entry level to luxury by conducting tastings, tours (private and public) and showcasing the vision of the Bai family, Mike Anderson, Director of Farming and Jean Marc Enixon, Director of Winemaking.
Job Responsibilities
· Lead private, high-end/memorable guest experiences that translate into wine sales.
· Conduct tasting experiences on the main tasting room floor for variable group sizes.
· Provide exceptional hospitality by leading public and private tours, and other guest experiences as assigned.
· Describe our wines, winemaking & viticultural techniques, winery history and the Okanagan terroir and how it affects the final quality, style, and price of the wines.
· Compare and explain to the guests the differences between all Phantom Creek Estates’ vineyards across the Okanagan and how the grape growing and winemaking techniques change depending on the location.
· Meet wine club sales targets by providing up to date information about the Wine Club offerings.
· Provide consistent brand messaging to guests.
· Facilitate checkout experience for guests using the POS system.
· Assist with set-up and cleaning VIP rooms.
· Replenish inventory of wine and merchandise in the tasting room as needed.
· Assist with special events such as private dinners or media tastings.
· Setting up and cleaning up daily operations and special events, including washing and polishing all glassware.
· Representing PCE at external winery events when needed.
· Courteously greets visitors, providing an exceptional first impression, and a thorough explanation and recommendation of the PCE wine experiences.
· Greet visitors upon arrival at the winery and guide them to their experience in a timely matter.
· Responsible for tracking and logging guest data, including the referral source.
· Liaise with other departments to ensure guest satisfaction and itinerary.
· Make every effort to understand precisely who the guest is and their true intentions for visiting by utilizing service forward conversation and winery software systems.
· Ensure the hospitality building is always in pristine condition.
· Assisting guests with transporting purchases either to their vehicle or via shipment for delivery.
· Embrace and demonstrate PCE’s Core Values of Care, Authenticity, Refinement, and Excellence.
· Other tasks as assigned.
Job Qualifications
· Completion of WSET Level 2 or higher is preferred. We are willing to train good candidates.
· Minimum of 1-2 years wine industry experience is required
· Must possess valid & current Serving It Right and FoodSafe certifications
· Demonstrated experience and skill providing outstanding hospitality with attention to detail.
· A proven communicator who excels at entertaining/educating groups of guests.
· Available to work evenings, weekends, and holidays.
· Experience using Tock or Commerce 7 is an asset.
· Demonstrated excellent verbal, interpersonal and customer service skills.
· Proven ability to effectively communicate with diverse client groups of varying sizes.
· Team-oriented attitude with a willingness to take initiative and responsibility
· Flexible availability, including weekends, evenings & holidays
· Able to stand and/or walk for long periods and lift to 50 lbs.
Job Types: Full-time, Part-time, Fixed term contract, Casual
Contract length: 6 months
Pay: $20.00-$23.00 per hour
Benefits:
- Company events
- On-site parking
- Store discount
Experience:
- customer service: 1 year (required)
Work Location: In person
