Job Title: YouTube Host & Content Creator
Location: Saskatoon, Saskatchewan
Why this Role Matters
At Vendasta, we’re leading the AI revolution from right here in Saskatoon—and beyond. We work together to empower our partners and customers through our AI-powered customer acquisition and engagement platform to help them get more customers—and keep them. We’re proud to share that Vendasta has officially been named one of Canada’s Most Admired Corporate Cultures for 2025!
The mission of the YouTube Host & Content Creator is to be the face of Vendasta's YouTube channel, creating high-quality, engaging video content that helps agencies and SMBs understand digital transformation and AI adoption. The incumbent of this role demonstrates strong, natural on-camera presence, scripting proficiency, and an experimental mindset with generative AI and will be responsible for hosting and presenting video content, writing original scripts, and translating long-form videos into high-performing short-form social clips.
What You’ll Own
On-Camera & YouTube Content:
- Host and present engaging YouTube videos that make complex digital and software concepts to capture and retain our audience's attention. Write and develop original scripts, bringing your unique voice and perspective to execution briefs. Execute routine content production tasks using predefined prompts and AI workflows to accelerate scripting, research, and ideation.
Product Education & AI Optimization:
- Own the video layer of Vendasta’s product education, turning complex features into actionable walkthroughs and demos. Experiment with day-to-day generative AI tools to rapidly outline, research, and tailor scripts to diverse user segments. Partner with Product and Customer Success teams to stay ahead of upcoming feature shipments and address customer pain points.
Short-Form Distribution & Social Impact:
- Translate long-form YouTube videos into sharp, scroll-stopping clips for LinkedIn, Instagram, and TikTok. Adopt existing marketing workflows and lightweight AI tools to publish and repurpose content efficiently across social platforms. Analyze channel performance data and audience signals to iterate on trends, format adjustments, and creative concepts.
How We’ll Measure Success
Role Performance Metrics:
- Channel Growth & Engagement: Measurable increase in views, watch time, and subscriber growth on Vendasta's YouTube channel.
- Efficiency Gains via AI Adoption: Documented reduction in scripting and production time through the execution of routine AI tool tasks.
- High-Velocity Output (Stretch Target): Achievement of a 20–30% increase over baseline quarterly targets for shipping high-quality short-form and long-form video assets to evaluate next-level readiness.
Team Performance Metrics:
- Total Social Reach & Follower Growth across LinkedIn, Instagram, and TikTok.
- Product Feature Adoption Signals and customer satisfaction scores tied to video tutorials.
- Overall reduction of manual video repurposing tasks through collaborative team workflows.
What You Bring to the Table
-
3–5 years of experience in content creation, broadcasting, journalism, teaching, or a related field: Preferably within a SaaS or technology environment.
- Bachelor’s degree preferred in Communications, Marketing, Media, or a related field preferred.
- Ability to communicate clearly and effectively in written and verbal formats
- Proven experience scripting and presenting engaging video content for YouTube, short-form platforms, or product education.
- Demonstrated hands-on execution of AI tasks using predefined prompts (e.g., Claude, Gemini) for day-to-day research and workflow automation.
- Tech-savvy aptitude to pick up new platforms quickly, with familiarity or willingness to learn developer-adjacent tools like Claude Code.
About Vendasta
We help businesses get more customers. And keep them. Vendasta is an AI-powered customer acquisition and engagement platform for SMBs and the partners who support them, streamlining marketing, sales, and operations through intelligent AI employees, automation, and real-time actions and insights. From creating awareness to nurturing lasting customer relationships, Vendasta offers a suite of solutions with AI assistants that streamline every stage of the customer journey. By combining a business's unique data with AI and automation, Vendasta simplifies marketing, sales, and operations, eliminating the need for multiple disjointed systems.
Perks
Join the Vendasta team, where your professional mastery and intellectual growth drive our platform forward. Step into an AI-first organization built for elite problem solvers who thrive on tackling complex business challenges and scaling sophisticated, automation-driven solutions.
Accelerate your professional trajectory through rigorous learning tracks, continuous operational development, and exposure to cutting-edge AI methodologies designed to push the boundaries of the B2B SaaS industry. We are bound by a high-performance culture rooted in our core values—Drive, Innovation, Respect, and Agility—where the true reward is the complexity of the challenge and the scale of your global impact. At Vendasta, you will find the infrastructure to build, the ecosystem to innovate, and an elite peer group required to sharpen your expertise. Master your craft. Solve the impossible. Build the future of SaaS with us.
Discover your potential. Build something that matters. Join the AI revolution from right here in Saskatoon.
