Flash Forest is a reforestation technology company using drones, automation, ecological science, and data to rapidly reforestlandscapes. By shifting tree planting from manual labour to autonomous systems, we deliver scalable, cost-effective climate solutions while restoring entire ecosystems.Beyond automated planting, Flash Forest is building advanced forestry intelligence services using machine learning, geospatial data, and field validation to support land managers, governments, and industrial clients across North America.With headquarters in Toronto and operations expanding across Canada and the U.S., this is a pivotal time to join a growing, mission-driven company at the intersection of forestry, technology, and climate action.This is a hybrid role with quarterly travel to Toronto HQ and additional domestic/U.S. travel for client meetings, site visits, and government or partner engagements. Preference will be given to candidates based in Alberta, particularly Calgary.
Flash Forest is seeking a forestry-grounded sales leader to take ownership of commercial execution across our silviculture and forest intelligence offerings.Reporting to the Chief Operating Officer, this individual will lead business development and contract negotiation for silviculture services including planting, herbicide, manual tending, and associated service procurement. The role requires someone credible in front of forest tenure holders, Registered Professional Foresters (RPFs), Indigenous partners, and government stakeholders.This is not a purely business development role. Success requires a strong understanding of silviculture operations, regulatory frameworks, and forest management systems, combined with disciplined sales execution and procurement experience.You will translate Flash Forest’s technical capabilities into commercially viable silviculture programs and long-term forestry partnerships.
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Own the full sales cycle from opportunity identification through contract negotiation and execution
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Lead business development for:
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Silviculture services (planting operations)
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Forest Intelligence Services (geomatics, LiDAR, ML-driven regeneration monitoring)
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Identify, track, and respond to RFPs, RFQs, and procurement opportunities across Western Canada and the United States
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Negotiate silviculture service agreements with tenure holders and institutional clients
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Develop and maintain relationships with:
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Forest tenure holders
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Registered Professional Foresters
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Indigenous partners
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Provincial and federal government stakeholders
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Forestry industry associations and contractors
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Represent Flash Forest at conferences, field tours, and industry meetings
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Position Flash Forest as a credible silviculture implementation partner
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Demonstrate familiarity with regulatory frameworks related to silviculture in Alberta and British Columbia
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Understand and navigate:
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Forest Management Planning Manuals
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Silviculture Effectiveness Monitoring requirements
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Annual reporting obligations
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Support alignment of project proposals with regulatory requirements and performance thresholds
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Prepare and lead proposals
- Develop budgets, cost estimates, and implementation plans
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Coordinate internally with operations, engineering, and science teams to ensure delivery feasibility
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Manage CRM records, pipeline tracking, and forecasting discipline
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A driven, self-directed sales leader who takes full ownership of revenue targets
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Comfortable negotiating service contracts and engaging technical forestry stakeholders
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Credible in field environments and boardrooms alike
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Experienced in silviculture program development and implementation
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Able to translate regulatory requirements into commercially viable proposals
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Execution-oriented and accountable for revenue outcomes
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Strong communicator with the ability to engage tenure managers, regulators, and senior leadership
Required-
Background in forestry, silviculture, or forest management
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Experience in contract negotiation for silviculture services (planting, herbicide, manual tending, procurement)
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Experience in sales, business development, or project procurement within forestry
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Familiarity with regulatory requirements pertaining to silviculture in Alberta and British Columbia
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Experience preparing proposals and cost estimates for silviculture services
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Experience building relationships with forest tenure holders, Indigenous partners, and government stakeholders
Nice to Have-
Registered Professional Forester (RPF) designation
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Experience assessing Free Growing status in regenerating cut blocks
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Experience working directly within silviculture programs or tenure-based regeneration programs
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Familiarity with Silviculture Effectiveness Monitoring frameworks
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Quarterly travel to Toronto HQ
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Travel to client sites, conferences, and field operations as required
What We Value
IMPACT - We started Flash Forest with the goal of offsetting enough carbon emissions to have a significant and measurable impact on climate change within the next decade.
QUALITY - We work closely with plant scientists and forestry experts and will use multispectral mapping UAV technology to select ideal planting sites and provide valuable follow-up data on ecosystem health.
INCLUSIVITY - We want everyone to have a way of personally contributing to a large-scale environmental solution through an organization they can trust.
COOPERATION - We are committed to partnering with local groups, agencies, scientists, and individuals of all types to share knowledge and resources for the best reforestation solutions.
Flash Forest is an equal opportunity employer that values diversity, inclusion and fairness. We encourage applications from all backgrounds and experiences, treating everyone with respect, and offering equal opportunities for advancement and growth. Join our team and get involved with a culture that celebrates uniqueness and embraces collaboration!
Applications will only be accepted when submitted through the portal below. Only those selected for an interview will be contacted. We thank you for your interest!
