SJC stands as Canada’s largest privately owned communications company, distinguished by its portfolio of leading media brands, including Toronto Life, Chatelaine, and Maclean’s. A dynamic and influential organization within the industry, SJC excels in the creation, publication, and production of best-in-class content through its comprehensive content and creative studios, advanced advertising technology, and state-of-the-art print facilities. We collaborate with clients across North America to deliver innovative marketing solutions that effectively inform, inspire, and empower audiences across all platforms. With significant reach and influence, SJC has proudly been recognized as one of Canada’s Best Managed Companies for 22 consecutive years, a testament to our commitment to excellence. To learn more about our organization, please visit www.stjoseph.com
Role Overview:
Chatelaine and Châtelaine are looking for a creative, audience-first storyteller to help shape how Canada’s most iconic women’s media brands show up online.
We’re looking for someone who understands what makes people stop scrolling, start sharing and keep coming back. Someone who can spot a great story, package it for different platforms and build meaningful connections with audiences across social, video, newsletters and digital experiences.
Part strategist, part creator and part editor, you’ll lead our digital and social presence across English and French channels. You’ll create content, develop audience growth strategies, experiment with new formats and help bring our journalism and storytelling to life wherever our audience spends time.
You’ll be equally comfortable pitching a social-first content series, hosting a Reel, writing a newsletter intro, jumping on a cultural conversation or helping shape a feature package for maximum impact.
Most importantly, you’ll have a strong point of view on how Chatelaine and Châtelaine can continue to serve our loyal audiences while reaching and engaging a new generation of readers.
Key Responsibilities:
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Develop and execute digital and social strategies that grow audience, engagement and brand affinity across English and French platforms
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Build and manage content calendars across web, newsletters and social channels
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Translate editorial, print and commercial projects into audience-focused digital experiences
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Monitor audience trends, platform shifts and emerging opportunities to help shape coverage and content plans
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Use analytics and audience insights to inform decisions, identify opportunities and continually improve performance
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Lead regular audience and performance reviews, turning learnings into actionable plans
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Create, write, edit and publish compelling content across platforms, including articles, newsletters, videos, social posts and emerging formats
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Develop social-first storytelling approaches for Instagram, TikTok, YouTube, Facebook and future platforms
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Produce and appear in content including Reels, TikToks, videos, podcasts and live experiences
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Work with editors, writers, designers and video producers to bring stories to life in ways that feel native to each platform
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Collaborate with SJC’s video team to develop new series, franchises and audience-focused storytelling initiatives
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Identify trends, conversations and cultural moments worth participating in
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Oversee day-to-day publishing across Chatelaine and Châtelaine digital platforms
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Curate and manage homepages to ensure a fresh, engaging and audience-first experience
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Package and repackage stories through strong headlines, imagery, SEO, internal linking and recirculation strategies
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Work closely with product, SEO and development teams to improve audience experience and discoverability across our platforms
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Champion best practices that help readers discover more of our journalism and content
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Explore and implement AI tools that support content creation, audience insights, workflow efficiencies and content optimization while maintaining editorial standards
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Test new formats, storytelling approaches and audience growth opportunities
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Continuously improve workflows and processes to help teams work smarter and move faster
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Manage digital budgets and resources responsibly
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Collaborate closely with editorial, design, video, audience and commercial teams
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Manage freelancers, contributors and emerging talent as needed
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Represent Chatelaine and Châtelaine at industry events, conferences and community activations
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Build relationships with creators, writers, brands and industry partners
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Contribute to broader brand initiatives across editorial, events and experiential programs
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Have 5+ years of experience creating, publishing and growing content across digital and social platforms
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Are fluent in English and French, with a strong understanding of Québec culture
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Have a proven track record of building audiences and creating content that drives engagement
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Are an exceptional writer and editor with strong storytelling instincts
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Understand what works across Instagram, TikTok, YouTube, newsletters and emerging platforms
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Are comfortable on camera, behind the camera and directing talent when needed
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Know how to balance creativity with audience data and performance insights
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Have experience with CMS platforms, social publishing tools, newsletter platforms and analytics tools
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Understand SEO/GEO/AIOfundamentals and how content is discovered online
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Are highly organized, collaborative and comfortable managing multiple priorities
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Bring energy, creativity and a willingness to experiment
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Experience hosting video, podcast or live content
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Experience with commerce or affiliate content
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Familiarity with audience growth testing and experimentation
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Established relationships with creators, writers and lifestyle brands across Canada, with a strong network in Quebec.
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Experience working with AI tools in content and audience workflows
If this sounds like you, we’d love to hear from you! Please include social links or a link to a portfolio in your application.
Why Join Team Chatelaine?
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You’ll play a key role on two iconic media brands
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You’ll work in a collaborative and innovative environment where creativity and initiative are valued
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You’ll have a lot of fun—we promise!—working alongside our passionate, tight-knit team
Benefits at SJC:
SJC is committed to the well-being and professional development of its employees. Our comprehensive benefits package includes:
Health and Dental Benefits
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Employee & Family Assistance Program (EFAP) and access to online health & wellness resources through Homewood Health.
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Scholarship program available for employees’ children.
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Exclusive employee subscription rates for SJC publications.
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Discounted annual GoodLife membership.
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Participation in the Perkopolis Perk Program, offering employee pricing at a wide range of retailers.
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A workplace built for everyone.
SJC Values
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Amaze our customers: We put our customers’ evolving needs at the heart of the business and inspire through our ideas, quality and service.
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Be relentlessly curious: We take the initiative to learn, try new things and brainstorm the next big idea.
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Respect every individual as equal: We value diversity as the means to creativity and cultivate a collaborative environment where everyone belongs.
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Innovate and adapt with urgency: Forward-thinking and flexible, we react quickly and boldly to change.
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Contribute to our community: We apply our resources and passions to make a difference for people and our planet.
Accommodations at SJC
SJC is proud to be an equal-opportunity employer, where everyone feels welcome and has the opportunity to thrive. We're committed to creating inclusive and barrier-free recruitment processes and work environments. If you're contacted for an interview and require any accommodations to ensure a fair and equitable experience, please let our Human Resources team know. We'll handle any information you share with complete confidentiality.
Inclusion at SJC
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Equality and respect for all is one of our founding values and core beliefs at SJC. We are a diverse group with associates of all ages, orientations, races and talents. We celebrate this diversity and we draw strength from it. Inclusivity at SJC means fostering a culture that welcomes and respects each individual as equal,Be part of a leading media brand with a strong presence in Canada and beyond.
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Work in a collaborative and innovative environment where creativity and initiative are valued
