About Us:
Podcast Your Brand is an industry leading podcast agency helping B2B founders, attorneys, financial experts, and entrepreneurs create profitable podcasts that generate leads, build authority, and grow their businesses.
Our clients are successful, high-trust leaders who already have strong reputations and relationships. We help turn that credibility into a podcast and content engine that builds authority, creates opportunities, and drives business growth.
And now, we’re ready to do more of that for ourselves. After spending years building authority for our clients, we’re investing in building the Podcast Your Brand brand - and we’re looking for a strategic partner to help make that happen.
The Role:
You will work directly with Jay Wong, our founder, to build the content engine for both the company brand and his personal platform.
Jay talks for a living. Sales calls, client strategy sessions, podcast recordings, daily voice notes. That raw material already exists and almost none of it gets published. Your job is to turn a founder who is already interesting into a founder who is visible, consistently, on the platforms where his buyers and peers actually spend time.
This is a build role, not a maintenance role. There is no calendar to inherit and no playbook to follow. You are writing the playbook.
Responsibilities:
Founder Platform (Primary Focus)
- Build and run Jay Wong's personal content presence across LinkedIn (primary), Instagram, and X
- Turn raw material from sales calls, strategy sessions, podcast recordings, and voice notes into published content
- Make Jay's personal platform the growth engine and first impression for prospective clients
Company Presence
- Stand up Podcast Your Brand's company accounts from zero, prioritizing polish and credibility over volume
- Maintain a lean, sharp presence that passes a "ten-second credibility check" rather than chasing growth metrics
Podcast and Content Distribution
- Organize and build out the YouTube channel using existing show episodes and Jay's guest appearances as raw material
- Decide what gets published, where, and why — matching each clip or asset to the right platform and purpose
- Develop original series and recurring formats, not just repurposed clips, to build audience over time
Production and Direction
- Run a weekly in-person filming day with Jay: shot list, angles, gear, and enough captured footage to fuel the next two weeks of content
- Capture ad creative during the same production sessions when needed
- Brief editors and freelancers, review cuts, give revision feedback, and hold the quality bar (with the ability to cut a short yourself when speed matters)
Performance and Iteration
- Track what's performing and why; adjust or kill underperforming formats quickly rather than waiting out a quarter
Must-Have Experience:
- Three to five years producing content for a brand, agency, creator, or founder-led business
- You have run a shoot. Cameras, lighting, and audio do not intimidate you, and we have the gear
- Strong instincts on short-form storytelling: hooks, pacing, and why one cut works and another dies
- You can write. Not novels. Captions, hooks, and posts that sound like a person
- Platform-native fluency, especially LinkedIn, Instagram, and YouTube
- A point of view on distribution. You can look at one long-form recording and say what comes out of it, where each piece goes, and why
- Comfortable briefing editors and giving direct feedback on work that is not yet good enough
- Fluent with AI tools and actively using them to move faster
- Self-directed. Nobody is going to hand you a task list
Bonus (but not required)
- Experience with founder-led or creator brand, a channel or account you personally grew from small to meaningful, familiarity with B2B, finance, or professional services audiences.
- Experience with design or editing that let you move without waiting on anyone.
- Experience with online marketing funnels and direct response copywriting
- Experience with paid ads (Meta and YouTube)
What we offer:
- Competitive Monthly Pay: we are looking for the right person to work with us long-term. Pay will be competitive for the role as well as a lucrative bonuses in place for the team (That you can participate in) as well as bonuses individually
- Full-Time Position, Build-Role Ownership: This is a full-time seat where you're not maintaining someone else's calendar - you're writing the playbook from zero. Give us your best and there's real upside as the platform grows.
- Hybrid Flexibility: Based in Toronto with one standing in-person production day each week with Jay, plus flexibility around production needs the rest of the time.
- Professional Development: We'll invest in your growth with access to a rolodex of thought leaders and founders, hands-on experience building a brand from the ground up, and room to sharpen your production, distribution, and direction skills.
- Long-Term Growth: We are looking for a team member who can grow with us and play an increasingly integral role in our day to day content dept.
Why This Role Rocks: This is an opportunity to help build the creative engine behind a growing founder-led media company.
You will gain hands-on experience with:
- direct-response advertising
- creative testing and experimentation
- content production systems
- scaling a founder-led media brand
You will work directly with Jay Wong, who has generated millions of dollars online and helped partners launch Top 100 podcasts that have contributed to generating over $50M in revenue for clients and partners.
If you are an ambitious creative who wants to help build something meaningful over the long term, this role offers significant learning and growth.
We will invest into the world’s best training and connect you with a world-class rolodex to help succeed within this role.
We already partner with some of the top thought leaders in the world so it’s only natural that you help us build out our platform too.
Our Culture and Values:
At Podcast Your Brand, we believe in fostering a culture of excellence, accountability, and creativity. We align ourselves with the following principles:
Core Values:
- Take radical responsibility and be accountable.
- Everything is figure-out-able.
- Create wow factors and moments.
- Do what it takes to win - for us and our clients.
How to Apply:
If you’re excited to take ownership of growth campaigns and lead technical execution that drives real revenue.
To apply, please fill out this form:
https://form.typeform.com/to/QTO10Qj9
We’ll review all submissions and reach out to candidates selected for the next phase.
Best of luck!!
Pay: $4,500.00-$6,000.00 per month
Work Location: Hybrid remote in Toronto, ON M6P 2A1
